Entrepreneurship has undoubted social value as it contributes to socio-economic development of the context where entrepreneurship takes place. When the entrepreneurial activity is undertaken among especially vulnerable groups in the labor market, the multiplying effect of this value is made explicit in society, in general, and in the collective of people with disabilities, in particular. The objective of this research study is to explore under which conditions this happens through the analysis not only of the relationship between the competencies that (...) PWDs attribute to themselves and their development of the entrepreneurial activity but also of that between entrepreneurship and certain conditions that potentially create value by increasing the autonomy among this collective. A quantitative methodology based on the analysis of the survey carried out on a sample of 224 entrepreneurs with physical, sensory, or organic disabilities throughout Spain has been used. According to the results, entrepreneurs with disabilities have a higher self-evaluation competency. Furthermore, significant results concerning the link between the form of autonomous cohabitation of this collective and entrepreneurship have been obtained. (shrink)

Building on Alfred Schütz’s work, this essay conceptually scrutinizes virtual worlds with an aim to clarify what is at stake with the virtualization of the late modern society. The diffusion of technological artifacts, devices of communication and the Internet in particular, have transformed the life-world of essentially everyone. In the past few years our everyday life, including its livelihoods, has seen a proliferation of activities within virtual worlds, such as games and virtual social networks. We can now live and experience (...) actively in different virtual realms, as compared to being mere passive receivers in the era of television and radio. This has direct implications for what is inherently relevant for people and, in consequence, we have to take such transformation into account also in conceptual terms. This article makes a major contribution to the conceptual understanding of phenomenological sociology that due to the virtualization, we can no more equate the paramount reality as the zone of primary relevance. The paramount reality as conceived as the sensorily perceivable, physical world of concrete objects is increasingly far from being equated to that part of the world within our reach which we can immediately observe and also at least partially dominate, that is, the zone of primary relevance. It is furthermore argued that the ongoing virtualization of societies urges us to conceive of virtual worlds as transforming the chief finite province of meaning, that of the world of working, instead of seeing virtual worlds merely as other sub-universes of reality. (shrink)

This paper explores the association of children and animals as an element in Western culture's symbolic universe. Three historical discourses found in the West associate animality with immaturity and growing up with the transcendence of this condition. The discourses differ in how they describe and evaluate the original animal-like condition of the child versus the socialized end product. All, however, tend to distinguish sharply between the human and the nonhuman. This paper explores expressions of this tendency in developmental theories that (...) set as the criterion of maturity the actualization of some capacity that is believed to set humans apart from animals. Seeing relationships with animals as marginally important in human development and life is a consequence of these assumptions. Simultaneously, these assumptions also marginalize the body. This constitutes a dual renunciation of body and animal, criticized for its effects both on inquiry and on our realization of the roles and values of nonhuman animals in development. Such research can help reveal the self-organizing nature of the human animal body. (shrink)

The paper explicates a politicized conception of reality with the help of Michel Foucault’s critical project. I contend that Foucault’s genealogies of power problematize the relationship between ontology and politics. His idea of productive power incorporates a radical, ontological claim about the nature of reality: Reality as we know it is the result of social practices and struggles over truth and objectivity. Rather than translating the true ontology into the right politics, he reverses the argument. The radicality of his method (...) lies in showing how the ontological order of things is in itself the outcome of a political struggle: Ontology is politics that has forgotten itself. I argue that Foucault’s thought accomplishes the politicization of ontology with two key theoretical moves. The first is the contestation and provocation of all given and necessary ontological foundations. He affirms the ontological view that there is a discontinuity between reality and all ontological schemas that order it, and a subsequent indeterminacy of reason in establishing ultimate truths or foundations. After this initial step whereby ontology is denaturalized—made arbitrary or at least historically contingent—the way is open for explanations that treat the alternative and competing ontological frameworks as resulting from historical, linguistic and social practices of power. The second key move is thus the exposure of power relations and their constitutive role in our conception of reality. I conclude by considering the implications of Foucault’s politicization of ontology for our understanding of politics. (shrink)

Kaur (2012) raises the question, how can education be more inclusive and representative when catering to diverse groups and students? Does our entitlement to human kindness cease once incarcerated, and are we to be forever banished to the outskirts of society? The majority of offender education research assesses success or failure through mechanistic, objective and calculated criteria. Statistically, offenders repeatedly underachieve in primary and secondary education; offenders who partake in some form of adult and post-release learning continue this pattern, and (...) face other non-learning barriers that impact on participation and accreditation outcomes (Prison Education Trust, 2018). Departing from conventional modes and methods of teaching, this article examines the transformative journeys of former offenders, and considers the role of education in supporting them to lead more productive and meaningful lives. (shrink)

As biomedical research with volunteers was expanded in the United States, the rule of subject selection, constituting scientific and ethical criteria, was generated in 1981 to resolve selection bias in research. Few historical studies, however, have investigated the role of this new hybrid rule in institutional review systems. This paper describes how bioethics commissions and federal agencies have created the subject selection rule based on the concept of justice. I argue that the standardization of this rule as temporal measures, linked (...) with risk-benefit assessment, has reformed the review mechanism, specifically investigators’ modification of research plans, thereby developing justice as balancing. (shrink)

This article analyzes the operations of the French group Lafarge in Syria during the civil war between 2011 and 2014, to understand the conflict-sensitive practices of a multinational company (MNC) in an area of limited statehood (ALS). We examine how and why the company decided to continue operating its plant in Syria during this intrastate conflict, resulting in financing terrorist groups like ISIS. We highlight the key operational and managerial decisions made by headquarters and local operations and relate them to (...) the conflict situation in the ALS in question. We contribute, with the idea of the firm’s “organization of short-sightedness,” to the understanding of how strategic decisions may lead to a structural inability to fully comprehend the local dangers and the implications for the employees, and how this may lead to a redefinition of legitimate and illegitimate stakeholders in conflict zones. A drawn-out process, stemming from a willingness to stay at all cost in an ALS environment, leads to misinterpretation of the danger and an acute dependency on local stakeholders. (shrink)

The always vexed relationships between philosophy, theory, methodology, empirical work and their representations and legitimations have been thrown into chaos with the belated acknowledgement of the Anthropocene. Unsurprisingly, traditional Western thought may have been complicit, given its underlying anthropocentric assumptions and humanist commitments in education philosophy, theory and practice. The postcritical knowledge ecology developed here is applied to both a modest and responsible form of methodological inquiry in an ethnographic study of nature experience. Our contextualised experiment adds to the nascent (...) literature of an environmentally oriented education now demanded in the Anthropocene. (shrink)

Corporate governance is often split between rule-based and principle-based approaches to regulation in different institutional contexts. This split is often informed by the types of institutional configurations, their strengths, and the complementarities within them. This approach to corporate governance regulation is mostly discussed in the context of developed economies and their regulatory demands. However, in developing and weak market economies, such as in Sub-Saharan Africa, there is no such explicit split and the debates on such contexts in the comparative corporate (...) governance literature have been meagre. Nonetheless, there are sparks of good corporate governance practices in the region. Drawing from institutional theory and a case study of a largest economy, we explore the appropriateness or suitability of corporate governance regulatory frameworks in Sub-Saharan Africa. Our findings suggest that Nigeria needs an integrated system that combines elements of both rule-based and principle-based regulation, supported by a multi-stakeholder co-regulation strategy. This paper departs from the mainstream rule-based and principle-based categorisations by forging ahead new perspectives on corporate governance regulation, especially in weak market economies. (shrink)

For over half a century market segments have been considered objective groupings of individuals which marketers identify, understand, and target with advertising messages. The process of market segmentation has, therefore, occupied a position of moral neutrality. An increasingly popular method of segmentation is by consumer personality, with advertisers targeting messages to specific personality types. This paper explores personality segmentation, and presents empirical evidence to support the proposition that personality metrics that are used to assign individuals to segments may, in fact, (...) be manipulable by advertising executions themselves. Quite apart from the implications that this has for the business efficacy of the segmentation process, the ethical implications – particularly as applied to children – are considerable. (shrink)

The move to patient-centered medical practice is important for providing relevant and sustainable health care. Narrative medicine, for example, suggests that patients should be involved significantly in diagnosis and treatment. In order to understand the meaning of symptoms and interventions, therefore, physicians must enter the life worlds of patients. But physicians face high patient loads and limited time for extended consultations. In current medical practice, then, is narrative medicine possible? We argue that engaging patient perspectives in the medical visit does (...) not necessarily require a lengthy interview. Instead, a new orientation to this process that emphasizes dialogue between practitioners and patients should be considered. In this new model, the purpose of the visit is to communicate successfully and develop a mutual understanding of illness and care. (shrink)

A review of recent research suggests that academic and popular distinctions between “religion” and “spirituality” are unfounded. Working from a meaning systems perspective, it is argued that recognizing that “religious” and “spiritual” are part of the same broad category does not go far enough. It is argued that a wider perspective that considers the interplay of many different cultural and social factors on both beliefs and practices is more useful. This broadening of the multi-level, interdisciplinary paradigm to examine all existential (...) cultures, including the secular and non-religious, offers the potential to better understand the complexity and diversity of lived religion. Increased use of idiographic methodologies and a more reflective approach to the constructs used in nomothetic methodologies are advocated as a way to advance the field and better explore beliefs and practices in a more ecologically valid way. (shrink)

Adoption of an 'ethics of reversibility' can seem fashionably enlightened, even democratic, but appears less radical when issues of power are opened up. Adopting the motif of keeping , this paper sets its questioning of an on-going individuation of ethics within the context of an insidious reduction of institutional mores to business parlance. Keeping Derrida's 'philosophy of reversals' in view, the discussion resists the double bind of attempts to make higher-level decisions ever more 'irreversible' on the one hand, while devolving (...) ethical responsibilities for outcomes downwards on the other. In criss-crossing, back and forth, on variations of these themes, the aim of the paper is to contest a division of moral labour in which the more powerful style themselves as 'not for turning', while those dispossessed of authority are left to vacillate within the market agendas of flexibility and transparency. (shrink)

Adoption of an ‘ethics of reversibility’ can seem fashionably enlightened, even democratic, but appears less radical when issues of power are opened up. Adopting the motif of keeping, this paper sets its questioning of an on‐going individuation of ethics within the context of an insidious reduction of institutional mores to business parlance. Keeping Derrida's ‘philosophy of reversals’ in view, the discussion resists the double bind of attempts to make higher‐level decisions ever more ‘irreversible’ on the one hand, while devolving ethical (...) responsibilities for outcomes downwards on the other. In criss‐crossing, back and forth, on variations of these themes, the aim of the paper is to contest a division of moral labour in which the more powerful style themselves as ‘not for turning’, while those dispossessed of authority are left to vacillate within the market agendas of flexibility and transparency. (shrink)

The current globalization process excludes a significant part of humanity, but organizations can contribute to a more inclusive form by means of dialogue with other organizations to create economic and social value. This article explores the main leadership traits (visions, roles and virtues) necessary for this dialogue. This exploration consists of a comparison between two theoretical approaches and their illustration with two cases. The theoretical approaches compared are Responsible Leadership, a management theory focused on the contribution of business leaders to (...) create a better society as developed by Maak and Pless; and the Work of Translation, a sociological theory which stresses the need for dialogue between organizations to build an alternative to hegemonic or the so-called neo-liberal globalization as formulated by Santos. Both approaches, in what seems an unlikely pairing at first, are compared in terms of their perspectives, diagnoses of the present situation, the main task to be performed by leaders, styles of this task and leadership outcomes. The illustrative cases include a federation of co-ops in Nicaragua and an employer organization in the Democratic Republic of the Congo. We contend that, although these economic development organizations are not private firms, the leadership characteristics of their respective leaders are highly valuable and inspiring for business leaders and multinational corporations wishing to act responsibly at the local and global levels, thus contributing to this more inclusive form of globalization. (shrink)

In this research, an agent-based simulation seeks to discuss the tragedy of the commons, collective intelligence and institutions developed by social groups. The concept of the tragedy of the commons states that you can always expect environmental degradation when many individuals freely exploit a scarce resource of common use. Hardin proposes two alternatives to deal with it: state or privatized administration. However, it is possible another alternative of self-coordination when the social groups are small. That is, the tragedy of the (...) commons could be faced when the synergy within the group—collective intelligence—develops. The focus of this paper is to analyze small groups who promote their coordination to achieve collective goals, aimed at the preservation and perpetuation of scarce natural resources of common use. The results of this research show that the extreme exhaustion of the environment and consequent dissolution of the group that depends on it, is easily observed in many circumstances. However, in small groups, the self-coordination through the development of strong institutions may avoid an eventual tragic outcome of total environment degradation. Additionally, it has been found that social identity influences the behavior of the individuals, determining the social structures. (shrink)

This paper articulates a developmental model for how individuals relate to religious difference. We begin by reviewing scholarly work on multicultural competencies and initial research on religious diversity. To provide a framework for our model, we explore the Developmental Model of Intercultural Sensitivity and its relationship to research within the psychology of religion. The review closes by examining and critiquing a preliminary model of interreligious sensitivity. From this multi-faceted review, we propose a developmental model of interreligious competence and suggest key (...) psychological capacities that undergird the model. Two case studies ground the theory before we explore future directions for research. Throughout, we consider the philosophical issues of alterity that shape encounters with religious diversity. By developing this model of interreligious competence, this article aims to provide a framework to help psychologists and other human service professionals become more effective in their interactions across religious difference. (shrink)

The main aim of this article is to start a discussion of social pattern, a term that is commonly used in sociology but not specified or defined. The key question can be phrased as follows: Is it possible to transform the notion of social pattern from its current status in sociology as a proto-concept into a fully worked out concept? And if so, how can this be done? To provide material for the discussion we begin by introducing a few different (...) types of patterns that are currently being used (patterns in nature, cultural patterns, statistical patterns, and computationally generated patterns). This is followed by a suggestion for what a strictlysociologicalconcept of social pattern may look like. A useful and theoretically solid concept of social pattern can in our view be constructed by basing it on Weber’s concept of social action. This means thatboththe behavior of the actorsandthe meaning these invest their behavior with must be taken into account. The article ends with a brief discussion of how to use the concept of social patterns in an effective way and what may endanger such a use. (shrink)

In the summer of 2008, the Spanish legislature resolved to grant great apes (though not all simians) basic human rights. While the decision to grant such rights came about largely through the lobbying efforts of the Great Ape Project (GAP), the decision has potential reverberations throughout the scientific world and beyond in its implications for shaping determinations of “what is human.” Such implications do not appear to be lost on various groupings of scientists who have spoken about their opinions about (...) the case and the project in general. These groupings of scientists, I argue, using the work of Mary Douglas and others, can be compared to “tribes” actively advancing and defending their classifications of the “human” in a bid for a retention or expansion of power. (shrink)

Approaches to studying the ‘social’ are prominent in educational research. Yet, because of their insufficient acknowledgement of the social nature of human beings and the reality we experience, such attempts often commit themselves to the dualism of scheme and content, which in turn is a by-product of the underlying dualism of reason and nature that has characterised modern thinking. Drawing largely on John McDowell’s argument, this paper attempts to illuminate the sense that nature, nurture and human nature are interconnected and (...) that the capacity to be responsive to reasons is a necessary prerequisite for the essential nature of human beings as social and natural animals at the same time. It ends by acknowledging the importance of philosophy in the study of education as a primary discipline that highlights distinctive features of human beings that make us the kind of beings we are, and by briefly mentioning how we could do more than draw obvious but trivial ‘educational implications’ from McDowell’s argument. (shrink)

This article introduces the concepts of System, Autonomous System, Intelligent System, Multiple System, and Collective Being. It deals with issues related to managing these different levels of systemic aggregation. The author then discusses applications related to Architecture and design with particular reference to cities.

In December 1995, the guns fell silent on Bosnia-Herzegovina and so did much dialogue. Silence is omnipresent in this postwar society: People conceal their suffering; they remain silent about their potential responsibility and guilt and—in interethnic encounters—the violent past is often wholly screened out. Drawing on a literature analysis as well as own interviews and ethnographic observations conducted in Bosnia-Herzegovina since 2007, the article focuses on the interplay between silence and the constitution of ethnic boundaries. In accordance with the literature, (...) it argues that silencing in-group atrocities reinforces the boundaries between former enemies by strengthening ethnically biased collective memories. However, existing research also suggest that not speaking about war in interethnic encounters most likely contributes to the integration of Bosnian society because it enables members of different ethnic communities to interact ‘peacefully’ in everyday life, thereby creating ‘new’ realities within which ethnic boundaries become less important. This conclusion assumes that silencing necessarily leads to forgetting. The following paper challenges this perception and argues that silence about war and the avoidance of conflict in interethnic communication can, in fact, also promote a further consolidation of ethnic boundaries. When conversations about past realities only take place between like-minded people, the likely result is that their pre-existing shared perspective on this reality will become solidified. In other words, silencing war in interethnic encounters impedes any potential revision or restructuring of interethnic relations and therefore stabilises the boundaries between ethnic groups. (shrink)

Constructivism claims to be a postepistemology that replaces 'traditional' concepts of knowledge. Supporters of constructivism have argued that progress requires that pre-service teachers be weaned off traditional approaches and that they should adopt constructivist views of knowledge. Constructivism appears to be gaining ground rapidly and should no longer be viewed as an exercise in radical thinking primarily aimed at generating innovative teaching. It has become an integral part of the pedagogic mainstream. Close examination of the theoretical foundations of constructivism, however, (...) reveals that the basic assumptions of constructivism are flawed. Far from being a postepistemology, constructivism simply regresses to a pre-Renaissance mindset with theology replaced with a psychologism. Constructivists should be aware that the implications of constructivism for future generations may be both profound and non-benign. (shrink)

Objective reporting was once among the foundational norms of U.S. journalism. The emergence of alternative and economically successful partisan models exemplified by Fox News, talk radio, and a ran...

It is one thing to deal with any aspect of Lev Vygotsky’s work from a purely scholarly standpoint. It is something quite different to deal with Vygotsky’s work from both an academic standpoint and also that of someone who is involved in East–West editorial and commercial projects. This article sheds light upon what it meant to work on Vygotsky’s theories for someone who was formally affiliated to West European academia and who also became involved more or less at the same (...) time in various East–West publishing projects related to Vygotsky and his circle. (shrink)

Corporate codes of ethics, which have spread in the last decades, have shown a limited ability to foster ethical behaviors. For instance, they have been criticized for relying too much on formal compliance, rather than taking into account sufficiently agents and their moral development, or promoting self-reflexive behaviors. We aim here at showing that a code of ethics in fact has meaning and enables ethical progress when it is interpreted and appropriated with practical wisdom. We explore a model that represents (...) an uncommon organizational code of ethics: the monastic Rule of St. Benedict, written in the sixth century and still used today. Our empirical study—conducted in several monasteries living under this rule—shows that organization members interpret this rule, both hermeneutically and ethically, to adapt it to situations. They also appropriate this rule as a way of life and treat it as a dynamic framework that helps them to follow their purpose within their organization. This exceptional code actually offers an alternative model for practicing codes of ethics, in a virtue-ethical manner, beyond mere compliance with the text. The way in which reflexive and active agents practice the code, both individually and collectively, shapes their organizational experience and fosters their moral development. (shrink)

The concept of heterotopia challenges political theory, which has often focused on utopic thinking. Foucault describes a heterotopia as a heterogenous space that juxtaposes in a single real place several spaces, several sites that are in themselves incompatible. Streets, squares and parks form heterotopias when their utopic purity as public space is juxtaposed with the private spaces created by the cardboard boxes and other temporary shelters of homeless people. Since citizenship has traditionally been thought of as participation in a democratic (...) public sphere, how do heterotopias of homelessness challenge the ideas about citizenship? Based on narrative research with homeless people in Poland, I show how the homeless conceive of their marginality. Their participation or non-participation in democracy is not hidden but, on the contrary, very visible in public spaces where they are included as excluded. (shrink)

Computing technology is clearly a technical revolution but will most probably bring about a cultural revolution as well. The effects of this technology on human culture will be dramatic and far-reaching. Yet, computers and electronic networks are but the latest development in a long history of cognitive tools, such as writing and printing. We will examine this history, which exhibits long-term trends toward an increasing democratization of culture, before turning to today’s technology. Within this framework, we will analyze the probable (...) effects of computing on culture: dynamical representations, generalized networking, constant modification and reproduction. To address the problems posed by this new technical environment, we will suggest possible remedies. In particular, the role of social institutions will be discussed, and we will outline the shape of new electronic institutions able to deal with the information flow on the internet. (shrink)

This thesis argued that the Jain community in the diasporic context of the USA has invented a new form of Jainism. Sectarian negotiations are the distinguishing marks of the diaspora Jain community and their invented form of Jainism. Based on ethnographic study that is, interviews and observations conducted at four different sites (Jain temples/communities) from June-August 2016, the thesis examined the sectarian negotiations among the diaspora Jain community in the USA and the invented Jain tradition that is resulting from these (...) negotiations. The central questions of the research on which this thesis is based were: 1) what are the levels, processes and results of sectarian negotiations within the Jain diaspora community in the USA, and 2) what is the nature and characteristic of the new form of Jainism, the invented tradition; and how do Jains in the USA experience and use it. (shrink)

Response to wrongdoing is modeled as a decision process in an organizational context. The model is grounded in theory of risk, ambiguity, and informational influences on decision making. Time pressure, inadequate information and coworker influences are addressed. Along the way, a handful of propositions are provided which emphasize influences on the actual choice between response options.

This paper shows how critical realism can be used to integrate empirical data and philosophical analysis within ‘empirical bioethics’. The term empirical bioethics, whilst appearing oxymoronic, simply refers to an interdisciplinary approach to the resolution of practical ethical issues within the biological and life sciences, integrating social scientific, empirical data with philosophical analysis. It seeks to achieve a balanced form of ethical deliberation that is both logically rigorous and sensitive to context, to generate normative conclusions that are practically applicable to (...) the problem, challenge, or dilemma. Since it incorporates both philosophical and social scientific components, empirical bioethics is a field that is consistent with the use of critical realism as a research methodology. The integration of philosophical and social scientific approaches to ethics has been beset with difficulties, not least because of the irreducibly normative, rather than descriptive, nature of ethical analysis and the contested relation between fact and value. However, given that facts about states of affairs inform potential courses of action and their consequences, there is a need to overcome these difficulties and successfully integrate data with theory. Previous approaches have been formulated to overcome obstacles in combining philosophical and social scientific perspectives in bioethical analysis; however each has shortcomings. As a mature interdisciplinary approach critical realism is well suited to empirical bioethics, although it has hitherto not been widely used. Here I show how it can be applied to this kind of research and explain how it represents an improvement on previous approaches. (shrink)

This paper surveys critical discourse studies to the present and claims that, to avoid lapsing into comfortable orthodoxy in its mature phase, CDS needs to reassert its transformative radical teleology. The initial part of the paper reasserts the need for a strong social theory given the materialist and context-bound nature of discourse in daily activity. From this basis, the paper then characterizes the “new times” in which contemporary discourse occurs, and briefly surveys those issues typically analyzed, namely political economy, race (...) and gender, and critical literacy. By considering people's ordinary lives, the paper then suggests that subject and agency, and calculative technologies of management deserve, and new modalities need, more research. Transdisciplinarity is encouraged, particularly with social psychology and critical management studies. (shrink)

In the debate between the natural science and the phenomenological or hermeneutical approaches in the human sciences, a third alternative described by Husserl has been widely ignored. Contrary to frequent assumptions, Husserl believed that a purely phenomenological method is not generally the appropriate approach for the empirical human sciences. Rather, he held that although they can and should make important use of phenomenological analysis, such sciences should take their basic stance in the "natural attitude," the ordinary commonsense lifeworld mode of (...) understanding which cuts across the divergent abstractive specializations of natural science and phenomenology Human science in the natural attitude, shorn of its naivete by phenomenological insight, would be the field of descriptive concrete sociocultural sciences capable of taking a truly explanatory approach to their subject matter, persons and personal formations. In practice, both Weber and Freud exemplify the method recommended by Husserl. (shrink)

In philosophical use, ‘ethics’ and ‘moral philosophy’ are more closely synonymous—one deriving from Greek, ethikē and the other from Latin moralis. In typical social science paradigms, there generally prevails a consensual sense of contemporary everyday use of ethics, except where earlier usage sustains discourse in terms of morals—as with moral psychology. This article takes a recent publication in this journal by Patrick Welch to propose a ‘conversation’ between theoretic and empirical approaches to ethics and morals. This is illustrated using works (...) by Joseph Ratzinger to suggest a natural law approach that brings together premises and empirics in ethical and moral discourse and action. This kind of integration helps the discovery and owning of truth that is ‘not of one’s own making’. Such a synthetic approach is especially relevant to raising student identity with ethical/moral issues and in assisting their building of psychological structures and processes that support education in ethical/moral reasoning and action. (shrink)

Theories of culture and action, especially after the cognitive turn, have developed more complex understandings of how unconscious, embodied, internalized culture motivates action. As our theories have become more sophisticated, our methods for capturing these internal processes have not kept up and we struggle to adjudicate among theories of how culture shapes action. This article discusses what I call “productive” methods: methods that observe people creating a cultural object. Productive methods, I argue, are well suited for drawing out moments of (...) shared automatic cognition and resonance. To demonstrate the value of productive methods, I describe my method of asking focus group participants to devise and draw AIDS campaign posters collectively. I then 1) show how this productive method made visible distinct moments of both automatic and deliberative cognition, 2) offer an operational definition of resonance and demonstrate how the process of drawing revealed moments of resonance, and 3) suggest how this method allowed me to investigate the relationship between cognition and resonance and their effect on action. To conclude, I discuss strategies for using productive methods and advocate for their use in measuring culture. (shrink)