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To be more than a meta-ethical stance, moral phenomenology must provide an account of moral norms. This paper unites two sorts of phenomenological considerations. The first considers the teleological character of intentional experiences as ordered toward "truthfulness" in all the spheres of reason and toward a notion of self-responsibility for our beliefs, attitudes, and actions as the flourishing of rational agents. The second considers the phenomenological tradition's identification of empathy as the experience in which we encounter others as conscious agents (...) |
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This article examines the applicability of character and virtue ethics to international marketing. The historical background of this field, dimensions of virtue ethics and its relationship to other ethical theories are explained. Five core virtues – integrity, fairness, trust, respect and empathy – are suggested as especially relevant for marketing in a multicultural and multinational context. Implications are drawn for marketing scholars, practitioners and educators. |
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On Kant's view, the feeling of respect is the mark of moral agency, and is peculiar to us, animals endowed with reason. Unlike any other feeling, respect originates in the contemplation of the moral law, that is, the idea of lawful activity. This idea works as a constraint on our deliberation by discounting the pretenses of our natural desires and demoting our selfish maxims. We experience its workings in the guise of respect. Respect shows that from the agent's subjective perspective, (...) |
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Although it does not appear on many traditional lists of the virtues, respect for human dignity is an important virtue in its own right that is characterized as much by emotions as by other mental states and actions. The virtue of respect for human dignity essentially involves the dispositions to feel the emotion of respect for the dignity of others and an emotional sense of one’s own dignity. As exemplified by Nelson Mandela, this virtue also involves a keen perceptual sensitivity (...) |
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The notion of community—a many that is one—is troubled in two respects: (1) On a theoretical level, given that there are many kinds of communities, what, despite their differences, do they share as communities? (2) On a practical level, communities in fact often manifest little unity riven, as they are, by factions and conflicts. After exploring the ways in which empathy as supplemented and complemented by affective dimensions of experience contributes to both the unity and disunity of communities, I shall (...) |
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Just how care moves us is the subject of Katherine Gardiner’s thesis. Gardiner wants to know how care moves us – or in philosophical terms, how it motivates us. She describes caring as a morally ‘necessary’ activity, which means that we cannot escape responding to the care appeal. However, Gardiner uses the example of ‘Pim’, who cannot care and feels really bad about it - not because he is incapable of caring, but who just can’t. She reviews several versions of (...) |
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