What might a theory of mental imagery look like, and how might one begin formulating such a theory? These are the central questions addressed in the present paper. The first section outlines the general research direction taken here and provides an overview of the empirical foundations of our theory of image representation and processing. Four issues are considered in succession, and the relevant results of experiments are presented and discussed. The second section begins with a discussion of the proper form (...) for a cognitive theory, and the distinction between a theory and a model is developed. Following this, the present theory and computer simulation model are introduced. This theory specifies the nature of the internal representations (data structures) and the processes that operate on them when one generates, inspects, or transforms mental images. In the third, concluding, section we consider three very different kinds of objections to the present research program, one hinging on the possibility of experimental artifacts in the data, and the others turning on metatheoretical commitments about the form of a cognitive theory. Finally, we discuss how one ought best to evaluate theories and models of the sort developed here. (shrink)

A common view in face recognition research holds that there is a stored representation specific to each known face. It is also posited that semantic or memory-based information cannot influence low-level face processing. The two experiments reported in this article investigate the nature of this representation and the flow of face information processing. Participants had to search for a particular primed face among other faces. In Experiment 1, the search was done in a context where distractors had either a different (...) degree of fame or the same degree of fame. In Experiment 2, the target face was primed either with semantic information or without any information. Both experiments demonstrated that increasing the display set size lengthened face detection time. However, the lengthening was a function of face fame. The search context also had an effect on the slope of the famous face detection. The results are explained in terms of the idea that face representations are reconstructed and that high- and low-level information are integrated into the processing. The integration process is not a conscious one. (shrink)