In this paper, I first present the ideas and arguments put forward by evolutionary psychologists that humans evolved certain capacities to creatively problem solve. Specifically, Steven Mithen thinks that creative problem solving is possible because the mind has evolved a conscious capacity he calls cognitive fluidity, the flexible exchange of information between and among mental modules. While I agree with Mithen that cognitive fluidity acts as a necessary condition for creative problem solving, I disagree that cognitive fluidity alone will suffice (...) for such an activity. I argue further that the flexible exchange of information between and among modules, as well as what I call scenario visualization - a conscious ability to segregate and integrate visual images in future scenarios - evolved in our species and accounts for certain kinds of creative problem solving. (shrink)

Novice designers produced a sequence of sketches while inventing a logo for a novel brand of soft drink. The sketches were scored for the presence of specific objects, their local features and global composition. Self‐assessment scores for each sketch and art critics' scores for the end products were collected. It was investigated whether the design evolves in an essentially random fashion or according to an overall heuristic. The results indicated a macrostructure in the evolution of the design, characterized by two (...) stages. For the majority of participants, the first stage is marked by the introduction and modification of novel objects and their local and global aspects; the second stage is characterized by changes in their global composition. The minority that showed the better designs has a different strategy, in which most global changes were made in the beginning. Although participants did not consciously apply these strategies, their self‐assessment scores reflect the stages of the process. (shrink)

Active externalism (also known as the extended mind hypothesis) says that we use objects and situations in the world as external memory stores that we consult as needs dictate. This gives us economies of storage: We do not need to remember that Bill has blue eyes and wavy hair if we can acquire this information by looking at Bill. I argue for a corollary to this position, which I call ‘internalism.’ Internalism says we can acquire knowledge on a need‐to‐know basis (...) by consulting portable, inner analogues of the world. This, however, leads to a dilemma. If the knowledge was stored in memory, it is difficult to see how we could have acquired it by consulting inner analogues, for it would seem that we knew it already. Moreover, if it was stored in memory, we lose the economies of storage that provide much of the rationale for external memory stores and hence for their inner analogues. If, on the other hand, the knowledge was not stored in memory, it is difficult to see how we could have acquired it by consulting inner analogues, for it was not there to be acquired. I propose a solution to this problem that turns on the concept of nonconceptual content, and I relate the solution to Stephen Kosslyn's (1994) architecture of perception and visual mental imagery. Viewed in a broader context, the solution shows that the world leaks into the mind, as well as mind leaking into the world. (shrink)

Novice designers produced a sequence of sketches while inventing a logo for a novel brand of soft drink. The sketches were scored for the presence of specific objects, their local features and global composition. Self‐assessment scores for each sketch and art critics' scores for the end products were collected. It was investigated whether the design evolves in an essentially random fashion or according to an overall heuristic. The results indicated a macrostructure in the evolution of the design, characterized by two (...) stages. For the majority of participants, the first stage is marked by the introduction and modification of novel objects and their local and global aspects; the second stage is characterized by changes in their global composition. The minority that showed the better designs has a different strategy, in which most global changes were made in the beginning. Although participants did not consciously apply these strategies, their self‐assessment scores reflect the stages of the process. (shrink)

Novice designers produced a sequence of sketches while inventing a logo for a novel brand of soft drink. The sketches were scored for the presence of specific objects, their local features and global composition. Self‐assessment scores for each sketch and art critics' scores for the end products were collected. It was investigated whether the design evolves in an essentially random fashion or according to an overall heuristic. The results indicated a macrostructure in the evolution of the design, characterized by two (...) stages. For the majority of participants, the first stage is marked by the introduction and modification of novel objects and their local and global aspects; the second stage is characterized by changes in their global composition. The minority that showed the better designs has a different strategy, in which most global changes were made in the beginning. Although participants did not consciously apply these strategies, their self‐assessment scores reflect the stages of the process. (shrink)

Although external representations, such as sketches, are regarded as facilitating insight during creative synthesis and design tasks, previous empirical studies have provided conflicting evidence in support of this role. Here, we argue sketches are static representations that fail to fully externalise mental imagery processes involved during creative synthesis tasks. An experiment is reported in which participants manipulate simple alpha-numeric and geometric shapes into patterns depicting familiar objects or symbols. Trials were performed using either mental imagery alone, drawing manipulations in the (...) air with a finger, sketching manipulations on a piece of paper, or dynamically performing the manipulations on-screen using a graphics package. Results show the number of patterns correctly interpreted as recognisable objects was significantly higher in the dynamic support condition in comparison to all other conditions. Based on this finding, we argue that static forms of external support may be less effec.. (shrink)