Suggests an open system of psychological exploration to cut through accepted norms of morality, language, and politics.

The study of natural disaster and its discursive dimensions from a semiotic perspective can provide a theoretical frame for the scientific communication of global catastrophes. In this paper I will suggest two models; one is a semiotic model on the natural catastrophic events and the other is a hexagon model composed of semiotic dimensions of natural disaster discourse. The six main modules include narration, description, explication, visualization, prevention, and recovery action.

"It's the first book which revisits Greek and Latin theories of signs from the point of view of a profound classical scholarship and a paramount knowledge of contemporary semiotics debates." —Umberto Eco Available in English for the first time is Professor Manetti's brilliant study of the origin of semiotics and sign theory. He seeks to discover the common thread that runs through the classical world from the very beginning of human thought to the fourth century A.D. In the "classical" tradition (...) he sees a concept of the sign which is significantly different from that currently in use. (shrink)