Evidence that led to the hypothesis of a backwards referral of conscious sensory experiences in time, and the experimental tests of its predictions, is summarized. Criticisms of the data and the conclusion by Churchland that this hypothesis is untenable are analysed and found to be based upon misconceptions and faulty evaluations of facts and theory. Subjective referral in time violates no neurophysiological principles or data and is compatible with the theory of "mental" and "physical" correspondence.