Arien Mack and Irvin Rock make the radical claim that there is no conscious perception of the visual world without attention to it.

It seems to me that the ingredients of most theories both in Artificial Intelligence and in Psychology have been on the whole too minute, local, and unstructured to account–either practically or phenomenologically–for the effectiveness of common-sense thought. The "chunks" of reasoning, language, memory, and "perception" ought to be larger and more structured; their factual and procedural contents must be more intimately connected in order to explain the apparent power and speed of mental activities.

When the stored representation of the meaning of a stimulus is accessed through the processing of a sensory input it is maintained in an activated state for a certain amount of time that allows for further processing. This semantic activation is generally accompanied by conscious identification, which can be demonstrated by the ability of a person to perform discriminations on the basis of the meaning of the stimulus. The idea that a sensory input can give rise to semantic activation without (...) concomitant conscious identification was the central thesis of the controversial research in subliminal perception. Recently, new claims for the existence of such phenomena have arisen from studies in dichotic listening, parafoveal vision, and visual pattern masking. Because of the fundamental role played by these types of experiments in cognitive psychology, the new assertions have raised widespread interest. (shrink)

Advances in neuroscience implicate reentrant signaling as the predominant form of communication between brain areas. This principle was used in a series of masking experiments that defy explanation by feed-forward theories. The masking occurs when a brief display of target plus mask is continued with the mask alone. Two masking processes were found: an early process affected by physical factors such as adapting luminance and a later process affected by attentional factors such as set size. This later process is called (...) masking by object substitution, because it occurs whenever there is a mismatch between the reentrant visual representation and the ongoing lower level activity. Iterative reentrant processing was formalized in a computational model that provides an excellent fit to the data. The model provides a more comprehensive account of all forms of visual masking than do the long-held feed-forward views based on inhibitory contour interactions. (shrink)

Attempts to understand visual attention have produced models based on location, in which attention selects particular regions of space, and models based on other visual attributes . Previous studies of inattentional blindness have contributed to our understanding of attention by suggesting that the detection of an unexpected object depends on the distance of that object from the spatial focus of attention. When the distance of a briefly flashed object from both fixation and the focus of attention is systematically varied, detection (...) appears to have a location-based component. However, the likelihood that people will detect an unexpected event in sustained and dynamic displays may depend on more than just spatial location. We investigated the influence of spatial location on inattentional blindness under precisely controlled, sustained and dynamic conditions. We found that although location-based models cannot fully account for the detection of unexpected objects, spatial location does play a role even when displays are visible for an extended period. (shrink)

I point out that Mack and Rock manipulated both expectation and attention and suggest that their results may have been caused by lack of expectation rather than lack of attention. This alternative reading of Mack and Rock's results is supported by other findings, which suggest that 'pure' manipulations of expectation produce 'blindness' whereas 'pure' manipulations of attention do not. Why should failure to expect or anticipate a stimulus lead to 'blindness'? In psychophysics, stimuli near threshold typically require a degree of (...) familiarity to be consciously perceived. Perhaps the same is true for the supra-threshold stimuli used by Mack and Rock. This may reflect the fact that the human visual system uses natural and acquired 'priors' to solve the probabilistic problem of perception. (shrink)

Recent developments in psychology and neuroscience suggest away to link the mental phenomenon of visual awareness with specific neural processes. Here, it is argued that the feed-forward activation of cells in any area of the brain is not sufficient to generate awareness, but that recurrent processing, mediated by horizontal and feedback connections is necessary. In linking awareness with its neural mechanisms it is furthermore important to dissociate phenomenal awareness from visual attention or decision processes.

An extensive research program surrounding a phenomenon called inattentional blindness is reported by Mack and Rock in their book of the same name. The general conclusion that is drawn from the work is that no conscious perception can occur without attention. Because the bulk of the evidence surrounding inattentional blindness comes from memorial reports of displays, it is possible that inattentional blindness reflects a problem with memory, rather than a problem with perception. It is argued here that at least some (...) instances of inattentional blindness are better characterized as memorial failures than perceptual failures. The extent to which unattended stimuli fail to engage perceptual processing is an empirical question that the combination of inattentional blindness and online measures of processing can be used to address. (shrink)

The notion that visual attention can operate over visual objects in addition to spatial locations has recently received much empirical support, but there has been relatively little empirical consideration of what can count as an `object' in the ®rst place. We have investi- gated this question in the context of the multiple object tracking paradigm, in which subjects must track a number of independently and unpredictably moving identical items in a ®eld of identical distractors. What types of feature clusters can (...) be tracked in this manner? In other words, what counts as an `object' in this task? We investigated this question with a technique we call target merging: we alter tracking displays so that distinct target and distractor loca- tions appear perceptually to be parts of the same object by merging pairs of items (one target with one distractor) in various ways ± for example, by connecting item locations with a simple line segment, by drawing the convex hull of the two items, and so forth. The data show that target merging makes the tracking task far more dif®cult to varying degrees depending on exactly how the items are merged. The effect is perceptually salient, involving in some conditions a total destruction of subjects' capacity to track multiple items. These studies provide strong evidence for the object-based nature of tracking, con®rming that in some contexts attention must be allocated to objects rather than arbitrary collections of features. In addition, the results begin to reveal the types of spatially organized scene components that can be independently attended as a function of properties such as connectedness, part struc- ture, and other types of perceptual grouping. q 2001 Elsevier Science B.V. All rights reserved. (shrink)