Universality has become a predominant focus of critique. To take just three examples: the purported universality of Western values has been exposed as a major justification for violent imperial enterprises, feminist thought has exposed so-called universal norms as having a specifically masculine provenance and nature, and the study of whiteness has largely been the exposure of specifically white features of institutions, practices, arts, norms, and laws that have been taken to be universal and colorless. All these examples follow the general (...) Marxian form of critique that is guided by the proposition that all existing universalities conceal a factional interest. Universalities that function effectively and guide .. (shrink)

Fredric Jameson's exacting essay, "The Symbolic Interference; or, Kenneth Burke and Ideological Analysis" Critical Inquiry 4 [Spring 1978]: 507-23) moves me to comment. I shall apply one of my charges of my title to him, he applies the other to me. The matter is further complicated by the fact that there is a distance at which they are hard to tell apart. For any expression of something implies a repression of something else, and any statement that goes only so far (...) is analyzable as serving to forestall a statement that goes farther. And I can't go as far as I think if I share with Jameson what I take to be his over-investment in the term "ideology." . . . the line between the implicit and the explicit being so wavering, there are many cases where the distinctions between conscious and unconscious become correspondingly blurred. But the kind of methodological repression that is implicit in Jameson's hermeneutic model can be wasteful beyond necessity. For it encourages him to be so precociously prompt in his "rereading" of a text that he doesn't allow his readers to read a single sentence of it. He doesn't tell them what Sinn, in its own terms, my text has on the subject of "ideology," "mystification," and the "unconscious." Instead, he cuts corners and settles for a report of the Bedeutung that it has for him. In this case the procedure is particularly wasteful because Jameson is highly intelligent, and if it weren't for the bad leads of his models he's the last man in the world who would have to be so bluntly inaccurate as he is on this occasion. I believe that he could put me through quite a trying ordeal if he could have but kept on the subject and pursued me accordingly. Kenneth Burke's previous contributions to Critical Inquiry are "Dancing with Tears in My Eyes" , "Post-Poesque Derivation of a Terministic Cluster" , " Motion/ Action" , and a hermeneutic fantasy, "A Critical Load . . ." . He would like us to mention that William Willeford, the interlocutor of a section in " Motion/ Action," is a professor of English at the University of Washington. (shrink)

This chapter contains section titled: Part I Part II Part III Part IV.

In lieu of an abstract, here is a brief excerpt of the content:Philosophy and Rhetoric 39.4 (2006) 333-339MuseSearchJournalsThis JournalContents[Access article in PDF]On Persuasion, Identification, and Dialectical SymmetryKenneth BurkeEdited with introduction by James ZappenNote: This untitled paper was found in two typed copies among the books and papers in Kenneth Burke's personal library in July 2006—one copy folded into a heavily used Loeb edition of Aristotle's Rhetoric, the other in a small file cabinet in the library.1 The two copies are nearly (...) identical carbon copies, probably typed by Burke's wife Libby; the original has not been found.2 The paper includes brief discussions of persuasion, identification, and dialectical symmetry (hence the current title), plus brief critiques of behaviorism and general semantics, with specific reference to Alfred Korzybski's notion of the structural differential. It was probably written in the mid-1940s, after the second edition of Korzybski's Science and Sanity and The Philosophy of Literary Form, both published in 1941; perhaps at roughly the same time as the more extended discussions of behaviorism and Korzybski in A Grammar of Motives, published in 1945; and before the full development of Burke's ideas about persuasion, identification, and dialectical symmetry in A Rhetoric of Motives, published in 1950. The paper might have been prepared for a public lecture or for circulation among Burke's literary friends, as a brief commentary on some of the key concepts in A Rhetoric of Motives, while he was completing A Grammar of Motives or perhaps shortly following its publication. If so, then it might have been written as late as 1947.3This paper suggests that Burke's concept of identification was in part a creative response to current issues in behaviorism and general semantics, formulated in sympathy with George Herbert Mead's observations on identification, communication, and community in Mind, Self, and Society and The Philosophy of the Act and in opposition to Korzybski's general semantics and his structural differential. Moreover, and more important, this paper suggests that the final section of A Rhetoric of Motives, titled simply "Order," is essential to a complete understanding of Burke's ideas about persuasion and identification since only in this last section does Burke show how competing points of view [End Page 333] might be reconciled in an ultimate identification via the dialectical symmetry that he traces through the long history of Platonic thought.4James P. Zappen Department of Language, Literature, and Communication Rensselaer Polytechnic Institute* * *What, in sum, would be the salient traits of Aristotle's Rhetoric?5 And what would be our attitude towards them?His "art" is constructed about his stress upon persuasion as the purpose of rhetoric. Hence he surveys the resources of rhetoric, to the end that one might use the best means available for a given situation. To narrow down the choice of means, he makes a division into kinds of oratory: deliberative (concerned with the expediency of steps still to be taken); forensic (concerned with the justice or injustice of past acts); and demonstrative or epideictic (concerned with praise and blame, primarily involving the present). But to be effective in any of these kinds, one must appeal to the opinions of one's audience—hence the lists of "topics" reviewing such opinions. First he considers the components of happiness, on the grounds that all men aim at happiness, hence this topic figures in all persuasion and dissuasion. For deliberative oratory specifically, he lists the topics naming men's opinions as to the good, the expedient, and their opposites (along with relevant observations on different forms of government). His topics for epideictic, dealing with praise and blame, comprise the things men consider virtuous and vicious. And his list of forensic topics has to do with the motives and effects of just and unjust acts. Also, there are such general topics as the possible and impossible, the more and the less, the likely and the unlikely.Enthymemes (deductions based on opinion) fit well with forensic, he says. Rhetorical induction (example) best suits the deliberative. And to epideictic, amplification (auxesis... (shrink)

Cicero could both orate and write a treatise on oratory. A dog can bark but he can’t write a tract on barking. If all typically symbol-using animals were suddenly obliterated, their realm of symbolic action would be correspondingly obliterated. The earth would be but a realm of planetary, geologic, meteorological motion, including the motions of whatever nonhuman biological organisms happened to survive. The realm of nonsymbolic motion needs no realm of symbolic action; but there could be no symbolic action unless (...) grounded in the realm of motion, the realm of motion having preceded the emergence of our symbol-using ancestors; and doubtless the time will come when motions go on after all our breed will have vanished. Kenneth Burke is now developing the implications of the position stated in the present essay. He is also editing his Symbolic of Motives, a work designed to complement his Grammar of Motives and Rhetoric of Motives. His contributions to Critical Inquiry are "In Response to Booth: Dancing with Tears in my Eyes" , "Post-Poesque Derivation of a Terministic Cluster" , "A Critical Load, Beyond that Door; or, Before the Ultimate Confrontation; or, When Thinking of Deconstructionist Structuralists; or, A Hermeneutic Fantasy" , and "Methodological Repression and/or Strategies of Containment" . The first section of " Motion/ Action" was presented at a symposium at New York University in May 1976 and will appear in a slightly altered version in the report of those proceedings, Psychoanalysis, Criticism, and Creativity: A French-American Dialogue. (shrink)