Introduction. The development of legal culture and a culture of human rights in the modern world through media technologies, is acquiring special significance in connection with the processes of globalization and the spread of media in recent decades. The purpose of the article is to study the prospects for the use of media education in the formation of the legal social culture and a culture of human rights. Materials and methods. Based on a study of domestic and (...) foreign sources, issues of media education, media literacy, spiritual and moral education, the legal culture of society, the phenomenon of post-truth and ways of forming critical, creative thinking are considered. The use of general scientific, philosophical, and socio-pedagogical methods has made it possible to study media education as a dialogue of learning, stimulating the development of rational, critical thinking, focused on the search for the value foundations of intellectual and social activity. Results. The development of the field of information and communication technologies determines the principles for the formation of the content and orientation of modern education. Media education is interlinked with the development of democracy and human rights. It influences the formation of a culture of citizen participation, their active social position, civic and political culture. Media education plays a significant role in shaping the legal culture of society since critical media research and information research focuses on the analysis of power structures and structures of dominance in the media. A study of the interpretations of the concepts of "media education" and "media literacy" made it possible to show that media education focuses a person on a critical approach to media content. One of the main issues of media education is teaching a person the skills to critically study media and media technologies, which involves addressing the technological, cultural and historical specifics of specific media used at a specific time and place. Information and communication technologies have changed the way of life, work, communication, and ways of selfpresentation, the formation of values, participation in socially significant events. Therefore, a critical approach to mass media should be based on knowledge of socio-philosophical theories, ethics and research in the field of mass media. Discussion. Mass media are constructing a history of human rights, which updates the topic of the media policy of human rights, combining socio-legal, cultural and media theories. Education in the field of acquiring information perception skills, the ability to correctly understand the importance of audiovisual images, to competently handle and navigate information flows are necessary for the life of a modern person in society. (shrink)

During the past decades, the culture industries have multiplied media spectacles in novel spaces and sites, and spectacle itself is becoming one of the organizing principles of the economy, polity, society, and everyday life. An Internet-based economy has been developing hi-tech spectacle as a means of promotion, reproduction, and the circulation and selling of commodities, using multimedia and increasingly sophisticated technology to dazzle consumers. M edia culture proliferates ever more technologically sophisticated spectacles to seize audiences and augment their power (...) and profit. The forms of entertainment permeate news and information, and a tablodized infotainment culture is more and more popular. New multimedia that synthesize forms of radio, film, TV news and entertainment, and the mushrooming domain of cyberspace, become spectacles of technoculture, generating expanding sites of information and entertainment, while intensifying the spectacle-form of media culture. Political and social life is also shaped more and more by media spectacle. Social and political conflicts are increasingly played out on the screens of media culture, which display spectacles like sensational murder cases, terrorist bombings, celebrity and political sex scandals, and the explosive violence of everyday life. M edia culture not only takes up expanding moments of contemporary experience, but also provides ever more material for fantasy, dreaming, modeling thought and behavior, and constructing identities. Of course, there have been spectacles since premodern times. Classical Greece had its Olympics, thespian and poetry festivals, its public rhetorical battles, and bloody and violent wars. Ancient Rome had its public offerings of bread and circuses, its orgies, its titanic political battles, and the spectacle of Empire with parades and monuments for triumphant Caesars and their armies, extravaganzas put on display in the 2000 film Gladiator.. (shrink)

This paper examines two parallel discussions of scientific modeling which have invoked experimentation in addressing the role of models in scientific inquiry. One side discusses the experimental character of models, whereas the other focuses on their exploratory uses. Although both relate modeling to experimentation, they do so differently. The former has considered the similarities and differences between models and experiments, addressing, in particular, the epistemic value of materiality. By contrast, the focus on exploratory modeling has highlighted the various kinds (...) of exploratory functions of models in the early stages of inquiry. These two perspectives on modeling are discussed through a case study in the field of synthetic biology. The research practice in question explores biological control by making use of an ensemble of different epistemic means: mathematical models and simulations, synthetic genetic circuits and intracellular measuring devices, and finally electronic circuits. We argue that the study of exploratory modeling should trace the ways different epistemic means, in different materialities, are being combined over time. Finally, the epistemic status of such novel investigative objects as synthetic genetic circuits is evaluated, with the conclusion that they can function as both experiments and models. (shrink)

In “Regulating social media as a public good: Limiting epistemic segregation” (2022), Toby Handfield tackles a well-known problematic aspect of widespread social media use: the formation of ideologically monotone and insulated social networks. Handfield argues that we can take some cues from economics to reduce the extent to which echo chambers grow up around individual users. Specifically, he argues that tax incentives to encourage network heterophily may be levied at any of three different groups: individual social media (...) users, social media sites/companies, or advertisers who use social media to promote their products and material. In this response, I examine the plausibility of using such incentives on each of the these groups. I argue, first, that using tax incentives on either (1) social media companies or (2) advertisers would be ineffective as these incentives could not feasibly be made strong enough to override the enormous financial gain of the standard social media algorithms. Next, I argue that levying the incentives/penalties on individual users would be a hazard, due to the risk of what is called the epistemic “backfire effect”. Finally, I argue that the problem lies in relying on incentives and disincentives—rather than direct regulation—to increase network heterophily. (shrink)

Background: Social media technology has provided platforms for enhanced human communication and expanded opportunities for self-expression. Despite the numerous gains, this social networking media, come with myriads of limitations; one being the tendency to be abused and/or misused, especially by young people or the young at heart. This study examined how social networking media influence the sexual behaviours of university undergraduates in Nigeria. -/- Materials and Methods: The survey research method was adopted. A sample size of 396 (...) students was determined using the Taro Yamane’s formula. The study was anchored on the Technological Determinism theory. Data were collected through a structured questionnaire with a reliability coefficient of 0.99 through test-retest method. Data collected were analysed using descriptive statistics with the aid of SPSS v25 software. -/- Results: Findings showed, amongst others that, undergraduates in Nigerian universities are largely exposed to a substantial amount of sexual contents on various social media networks; and that this exposure negatively influences their psychology towards sex as manifested in the area of dating before marriage as a result of indulgence in interactive and romantic sites. -/- Conclusion and Recommendations: The study recommends the introduction of social media education in higher institutions to help enlighten students on the responsible use of these technologies to minimize the inherent weaknesses and maximize the intrinsic values of utilising these media platforms. (shrink)

The problem of cultural degradation and high respect for foreign cultures of Europe and America more than Nigerian cultures are the major problems in this study. The paper sets to examine media imperatives for the globalization of Nigerian cultures. The paper answers the question of if Nigeria has a culture in the affirmative and adopts the analytical research method to identify Nigerian cultures, to find out how foreign cultures have affected Nigerian cultures and to explain how Nigerian cultures can (...) be upgraded to be universally appreciated. The paper concludes that foreign cultures have been preferred to local cultures by many Nigerians, while some have are not ready to associate with local cultures. The paper recommends that Nigerian material cultural objects should be upgraded, refined and promoted through media channels such as the Nigerian film industry and other outlets by the Federal Ministry of Information and Cultural orientation. (shrink)

This paper proposes to define metaphor as a visual-material structure, the sphere of which is ontological rather than cognitive or conceptual. It argues that the essence of metaphor, as either an aesthetic or a communicative unit or both, resides in the qualitative dimension and appearance, or even materiality, of the metaphorical medium and its form. The paper thus offers a new theory of metaphor, focusing on the medium of metaphor, which composes and transfigures or reconstructs its target anew: a (...) composition that is prior to understanding or conceptualizing the target. In doing so, the paper presents a formalist ontology of metaphors, established via an externalist account of metaphors, as opposed to the prevailing cognitivist-conceptualist account which I characterize as internalist. The various kinds of metaphor – linguistic, poetic, visual or material – are based on their external structure, rather than an internal-conceptual mechanism of understanding, as assumed by a significant segment of the literature. Visual metaphor, therefore, is the paradigmatic kind of metaphor, the analysis of which can be generalized to other kinds of metaphor. Furthermore, the paper tries to overcome the current discrepancy between the formalist character of the metaphorical medium and the dominance of cognitivist and conceptualist theories of metaphor. Challenging these, I claim that if the identity of metaphor is indeed based on its composition, then it is actually based on its aesthetic qualities. That is to say, not only are there autonomous visual or material metaphors, that are not based on linguistic or conceptual ones, but linguistic and conceptual metaphors are based on visuality: they are enabled by the structural possibilities offered by visual media. (shrink)

This schedule, provided as a companion to my “Teaching Firefly” article, was used for a sophomore level philosophy course that was populated mostly by non-majors. The original idea for the course was to develop a popular culture philosophy course that would attract students from all over campus, which was meant to both introduce them to multiple philosophical ideas and theories and hopefully convince some of them to major or minor in philosophy. The course was quite successful at drawing Whedon fans (...) from across the university (after a certain amount of advertising through posters and social media). Students were very engaged with both discussions of episodes and the readings. (shrink)

This study aims to (1) describe the application of the roundtable cooperative model on narrative text teaching materials, (2) describe students’ responses to the application of the roundtable cooperative model on narrative text teaching materials, (3) describe the increase in students’ knowledge of narrative text teaching materials. The type of research used was classroom action research. Data collection techniques were observation, interviews, questionnaires, tests, and documentation. The data in this study were in the form of application, response, and increase in (...) students’ knowledge of implementing the roundtable cooperative model on narrative text teaching materials. Data were analyzed using interactive techniques, including data reduction, presentation, and concluding. The data validation technique used data and method triangulation. The study results show that (1) applying the roundtable cooperative model to narrative text teaching materials can improve students’ understanding and writing skills. These improvements include structure, storyline or sequence of events, writing development, and completeness of information according to the theme; (2) students’ responses to the application of the roundtable cooperative model show that 90.3% agree to use the cooperative model in narrative text teaching materials and 9.7% do not agree; (3) there is an increase in student learning outcomes. Before applying the roundtable cooperative model, the students get an average score of 56, and after applying it, they get an average score of 69. The results show that the roundtable cooperative model can be used in the learning process by using media that supports the roundtable cooperative model and teaching materials. (shrink)

The article presents a conceptual framework for distinguishing different sorts of heterogeneous digital materials. The hypothesis is that a wide range of heterogeneous data resources can be characterized and classified due to their particular configurations of hypertext features such as scripts, links, interactive processes, and time scalings, and that the hypertext configuration is a major but not sole source of the messiness of big data. The notion of hypertext will be revalidated, placed at the center of the interpretation of networked (...) digital media, and used in the analysis of the fast-growing amounts of heterogeneous digital collections, assemblages, and corpora. The introduction summarizes the wider background of a fast-changing data landscape. (shrink)

This paper examines the problem of poor orientation of most Nigerian citizens, especially the rural dwellers, occasioned by the dearth and failure of modern media in rural Nigeria; a phenomenon that has led to a major setback in participatory governance and national development in a country. The objective of the paper is to investigate the causes of modern media failure in national orientation and development in Nigeria and to examine the need to adopt traditional African media as (...) a viable alternative in Nigeria’s national orientation and development programme especially at the grassroots. This paper assumes that African traditional communication media as effective tools have been ignored in the national orientation programmes despite their relevance to national development. The paper adopts an analytical research method to examine secondary sources of data on the constraints of modern media in rural Nigeria and the viability of African traditional media in Nigeria’s national orientation and development’s efforts. Findings reveal that most Nigerian citizens, especially rural dwellers, do not understand national orientation messages because they are broadcast in English rather than their respective languages and the broadcasts are made on modern media channels that exist in urban areas. Findings also reveal that that government’s lack of political will, high cost of setting up community media, absence of professional journalists and selfish interests of Nigerians are factors responsible for the non-existence of modern media channels in rural Nigeria. Findings also reveal that African traditional media is very compatible to the communication needs of rural Nigerians. The paper concludes that the National Orientation Agency (NOA) in Nigeria has had reduced effectiveness and therefore, recommends the use of African traditional communication media in addition to the use of modern media such as television, radio and print materials to accord Nigerians the necessary orientation that will commit the citizens towards the task of national development. (shrink)

The 1917 February Revolution led to the reshaping of the war-era image of the German enemy. Focusing on the former imperial borderland province of the Southwestern Krai, this article unveils the national, political, and cultural considerations of the local Ukrainian and Russian-language media that affected their attitude towards the Germans. It argues that the developments of the 1917–1918 Ukrainian Revolution presented a unique case of constructing the image of the Germans due to the ongoing rivalry between the respective Ukrainian (...) and Russian national projects. The study is based on the materials of prominent Kyivan daily newspapers, thus rendering the spectrum of the region’s political thought. Built upon the concept of imagology, the article apprehends the images of “otherness” in conjunction with the actor’s own identity. (shrink)

In the contemporary context of environmental crises and the degradation of resources, certain habitats become unliveable, leading to the death of individuals and species extinction. Whilst bioscience emphasises interdependency and relationality as crucial characteristics of life shared by all organisms, Western cultural imaginaries tend to draw a thick dividing line between humans and nonhumans, particularly evident in the context of death. On the one hand, death appears as a process common to all forms of life; on the other, as an (...) event that distinguishes human from other organisms. Against this background, this article explores how contemporary art—in particular, the series of works The Absence of Alice by Australian new-media and bioartist Svenja Kratz—challenges the normative and human-exceptionalist concept of death. By employing queerfeminist biophilosophy as a strategy that focuses on relations, processes and transformations instead of ‘essences’, the article examines the ways Kratz’s works deterritorialise the conventional concept of death. In this way, it hopes to attend to the intimacies between materialities of a human and nonhuman kind that form part of the processes of death and dying, and what follows, to reframe ethico-ontology of death as material and processual ecologies of the non/living. (shrink)

Fish Night, an episode of LOVE DEATH + ROBOTS (S01E12, 2019) based on a 1982 short story by Joe R. Lansdale, can be interpreted as an allegory of the impossibility of immersive experience: if real, it is deadly, because the images are no longer such or ghosts but living beings present in a shared environmental habitat, acting with but also against the subject, in turn no longer a spectator. Comparing the story and film, and ancient ekphrastic literature, I discuss, in (...) a trans-medial imaginary genealogical perspective, the symptoms of this cultural topos and of the regressive desire for immersion and for transparent immediacy that shapes and drives it, dwelling in particular on the ambivalent phenomenological and ontological relations between living bodies, pictures and media as deep time-bending. (shrink)

The difficulty of primary students in solving simple fractions is because students fail to understand the concept of simple fractions. Meanwhile, the results of previous studies allow the integration of PowToon animation multimedia into a constructivist approach to facilitate the conception of the simple fraction. This research aims to develop constructivist-based PowToon animation multimedia (CoPAM) as a valid, practical, and effective learning media for simple fraction material. PowToon was developed using a research and development (R&D) method with a define, (...) design, and development (3-D) model that involved 12 fourth-grade primary students. The data analysis used was descriptive analysis with data collection methods using observation, tests (pre-test and post-test), validation questionnaires (validation of media and material experts, teacher responses, and student responses), and documentation. The results showed that CoPAM has very feasible product criteria for validity, practicality, and effectiveness to facilitate primary students in understanding simple fractions. The recommendations for the next study are needed to further develop and test CoPAM products or the like (which could go through the dissemination stage) by involving a larger and wider number of participants by testing inferential statistics. (shrink)

Corporative global media cannot be an instrument of the culture of peace, because they have made widespread individualistic values of the consummative society. Through their symbolic power, they successfully dominate over every sphere of existence of a society: politics, economic life, social ties, national culture, human communication and private life. Traditional media could not be a factor in the promotion and development of culture of peace, simply because they are proponents of corporative economic and political interests. It is (...) in the interest of citizens to counter the activities of “rapacious capitalism” (SCHMIDT 1998), of local comprador political and economic elites, and the practice of robbery of their work; to bridle the proliferation of weapons and acts of aggression. (shrink)

Space tourism is an emerging field where few people have direct experience. However, considering the potential in the near future, it is beneficial to better understand how related information influences people’s attitudes about this new form of tourism. Employing information-processing-based Bayesian Mindsponge Framework (BMF) analytics on a dataset of 361 respondents consuming content related to space tourism on Chinese social media, we found that induced happiness and impression are positively associated with willingness to try space tourism. Information authenticity positively (...) moderates these two associations. Our findings emphasize three aspects of information during the processes of reception and filtering: meaning, intensity, and trust. Since promotional materials for space tourism rely heavily on mental simulations rather than objective feedback, creative uses of digital technology are advantageous. However, precautions must be taken to prevent exploitation, such as false advertising, exaggeration, and emotional manipulation. (shrink)

Social experimental research commonly employs media to elicit responses from research subjects. This use of media is broadly protected under fair use exemptions to copyright, and creators of content used in experiments are generally not afforded any formal consideration or protections in existing research ethics frameworks. Online social networking sites are an emerging and important setting for social experiments, and in this context the material used to elicit responses is often content produced by other users. This article argues (...) that users may have a reasonable interest in controlling the use of their content in experiments conducted in online social networks. Matters of risk and autonomy in research ethics are explored by analogy to active debates in law over adhesion contracts, moral rights, and the right to be forgotten. The article concludes by considering practical difficulties in identifying and protecting the interests of creators. (shrink)

The purpose of the article was to explain how the communicative specificity of the digital social media environment is changing the traditional Lasswell’s linear model. The changes that occur in the structural units of the model were explored. This complex was examined based on the material of 18 successful YouTube blogs dedicated to football. It was found that the modern ecosystem of sports journalism is undergoing significant transformations in terms of content and structure. And the fact that modern digital (...) journalism is already perceived by users as a part of everyday life changes the roles of content creators and those who consume this content. The element “With What Effect?” remains relevant and the closest to the classic one, which, due to interactivity and the ability to maximally objectify the effectiveness of content in social media, in modern sports journalism can become the main conceptual factor of digital narrative. (shrink)

In this paper, we reflect on the concept of nature that is presupposed in biomimetic approaches to technology and innovation. Because current practices of biomimicry presuppose a technological model of nature, it is questionable whether its claim of being a more ecosystem friendly approach to technology and innovation is justified. In order to maintain the potentiality of biomimicry as ecological innovation, we explore an alternative to this technological model of nature. To this end, we reflect on the materiality of (...) natural systems and explore a natural model of nature, which is found in the responsive conativity of matter. This natural model of nature enables us to conceptualize biomimicry as conative responsiveness to the conativity of the biosphere. (shrink)

The global ecological crisis is the greatest challenge humanity has ever had to confront, and humanity is failing. The triumph of the neo-liberal agenda, together with a debauched ‘scientism’, has reduced nature and people to nothing but raw materials, instruments and consumers to be efficiently managed in a global market dominated by corporate managers, media moguls and technocrats. The arts and the humanities have been devalued, genuine science has been crippled, and the quest for autonomy and democracy undermined. The (...) resultant trajectory towards global ecological destruction appears inexorable, and neither governments nor environmental movements have significantly altered this, or indeed, seem able to. The Philosophical Foundations of Ecological Civilization is a wide-ranging and scholarly analysis of this failure. This book reframes the dynamics of the debate beyond the discourses of economics, politics and techno-science. Reviving natural philosophy to align science with the humanities, it offers the categories required to reform our modes of existence and our institutions so that we augment, rather than undermine, the life of the ecosystems of which we are part. From this philosophical foundation, the author puts forth a manifesto for transforming our culture into one which could provide an effective global environmental movement and provide the foundations for a global ecological civilization. (shrink)

We undeniably live in an information age—as, indeed, did those who lived before us. After all, as the cultural historian Robert Darnton pointed out: ‘every age was an age of information, each in its own way’ (Darnton 2000: 1). Darnton was referring to the news media, but his insight surely also applies to the sciences. The practices of acquiring, storing, labeling, organizing, retrieving, mobilizing, and integrating data about the natural world has always been an enabling aspect of scientific work. (...) Natural history and its descendant discipline of biological taxonomy are prime examples of sciences dedicated to creating and managing systems of ordering data. In some sense, the idea of biological taxonomy as an information science is commonplace. Perhaps it is because of its self-evidence that the information science perspective on taxonomy has not been a major theme in the history and philosophy of science. The botanist Vernon Heywood once pointed out that historians of biology, in their ‘preoccupation with the development of the sciences of botany and zoology… [have] diverted attention from the role of taxonomy as an information science’ (Heywood 1985: 11). More specifically, he argued that historians had failed to appreciate how principles and practices that can be traced to Linnaeus constituted ‘a change in the nature of taxonomy from a local or limited folk communication system and later a codified folk taxonomy to a formal system of information science [that] marked a watershed in the history of biology’ (ibid.). A similar observation could be made about twentieth-century philosophy of biology, which mostly skipped over practical and epistemic questions about information management in taxonomy. The taxonomic themes that featured in the emerging philosophy of biology literature in the second half of the twentieth century were predominantly metaphysical in orientation. This is illustrated by what has become known as the ‘essentialism story’: an account about the essentialist nature of pre- Darwinian taxonomy that used to be accepted by many historians and philosophers, and which stimulated efforts to document and interpret shifts in the metaphysical understanding of species and (natural) classification (Richards 2010; Winsor 2003; Wilkins 2009). Although contemporary debates in the philosophy of taxonomy have moved on, much discussion continues to focus on conceptual and metaphysical issues surrounding the nature of species and the principles of classification. Discussions centring on whether species are individuals, classes, or kinds have sprung up as predictably as perennials. Raucous debates have arisen even with the aim of accommodating the diversity of views: is monism, pluralism, or eliminativism about the species category the best position to take? In addition to these, our disciplines continue to interrogate what is the nature of these different approaches to classification: are they representational or inferential roles of different approaches to classification (evolutionary taxonomy, phenetics, phylogenetic systematics)? While there is still much to learn from these discussions—in which we both actively participate—our aim with this topical collection has been to seek different entrypoints and address underexposed themes in the history and philosophy of taxonomy. We believe that approaching taxonomy as an information science prompts new questions and can open up new philosophical vistas worth exploring. A twenty-first century information science turn in the history and philosophy of taxonomy is already underway. In scientific practice and in daily life it is hard to escape the imaginaries of Big Data and the constant threats of being ‘flooded with data’. In the life sciences, these developments are often associated with the socalled bioinformatics crisis that can hopefully be contained by a new, interdisciplinary breed of bioinformaticians. These new concepts, narratives, and developments surrounding the centrality of data and information systems in the biological and biomedical sciences have raised important philosophical questions about their challenges and implications. But historical perspectives are just as necessary to judge what makes our information age different from those that preceded us. Indeed, as the British zoologist Charles Godfray has often pointed out, the piles of data that are being generated in contemporary systematic biology have led to a second bioinformatics crisis, the first being the one that confronted Linnaeus in the mid-18th century (Godfray 2007). Although our aim is to clear a path for new discussions of taxonomy from an information science-informed point of view, we continue where others in the history, philosophy, and sociology of science have already trod. We believe that an appreciation of biological taxonomy as an information science raises many questions about the philosophical, theoretical, material, and practical aspects of the use and revision of biological nomenclatures in different local and global communities of scientists and citizen scientists. In particular, conceiving of taxonomy as an information science directs attention to the temporalities of managing an accumulating data about classified entities that are themselves subject to revision, to the means by which revision is accomplished, and to the semantic, material, and collaborative contexts that mediate the execution of revisions. (shrink)

Technological progress has brought about the emergence of machines that have the capacity to take human lives without human control. These represent an unprecedented threat to humankind. This paper starts from the example of chemical weapons, now banned worldwide by the Geneva protocol, to illustrate how technological development initially aimed at the benefit of humankind has, ultimately, produced what is now called the “Weaponization of Artificial Intelligence (AI)”. Autonomous Weapon Systems (AWS) fail the so-called discrimination principle, yet, the wider public (...) is largely unaware of this problem. Given that ongoing scientific research on AWS, performed in the military sector, is generally not made available to the public domain, many of the viewpoints on this subject, expressed across different media, invoke common sense rather than scientific evidence. Yet, the implications of a potential weaponization of our work as scientists, especially in the field of AI, are reaching further than some may think. The potential consequences of a deployment of AWS for citizen stakeholders are incommensurable, and it is time to raise awareness in the public domain of the kind of potential threats identified, and to encourage legal policies ensuring that these threats will not materialize. (shrink)

We discuss how analysis of contemporary artworks has shaped philosophical theories about the concept of art, the ontology of art, and artistic media. The rapid expansion, during the contemporary period, of the kinds of things that can count as artworks has prompted a shift toward procedural definitions, which focus on how artworks are selected, and away from definitions that focus exclusively on artworks’ features or effects. Some contemporary artworks challenge the traditional art–ontological dichotomy between physical particulars and repeatable entities (...) whose occurrences are physical particulars. And nontraditional techniques and materials employed in contemporary art violate the boundaries of conventional media, prompting a rethinking of what artistic medium might be. (shrink)

In this paper, we reflect on the concept of nature that is presupposed in biomimetic approaches to technology and innovation. Because current practices of biomimicry presuppose a technological model of nature, it is questionable whether its claim of being a more ecosystem friendly approach to technology and innovation is justified. In order to maintain the potentiality of biomimicry as ecological innovation, we explore an alternative to this technological model of nature. To this end, we reflect on the materiality of (...) natural systems and explore a natural model of nature, which is found in the responsive conativity of matter. This natural model of nature enables us to conceptualize biomimicry as conative responsiveness to the conativity of the biosphere. (shrink)

This paper explores the concept of "inorganic sexuality" in the work of Italian writer and philosopher Mario Perniola. The main objective is to develop the controversial and original aspects of Perniola's thought within his aesthetic theory of feeling. Perniola elaborates the so-called "thing that feels", namely a feeling in which the neutral and impersonal dimensions of the things flow into organic life and vice versa. This perspective, as will be clarified, by dissolving the vitalist and spiritualist drives of the subject, (...) enlarges the horizon of aesthetic feeling by welcoming what is commonly left outside of it: the inorganic and material world, in its surprising aspects, but also in its uncanny and disturbing ones. Therefore, the main goal of this paper is to show the significance and the value of neutral sexuality, which opens up a space of experiences beyond the traditional metaphysical oppositions such as masculine/feminine, organic/inorganic, alive/dead, real/virtual, gender/sex. (shrink)

In 1713 the scientific instrument-maker Jakob Leupold published designs for three machines were the first attempt to design machinery with internal moving parts that replaced human agency in creating original images. This paper first analyzes his text and engravings in order to explain how he proposed to do this, given contemporary materials and command of physical forces. Next, it characterizes the devices as a transition from concepts of incision to concepts of mirroring, taken as models of the history of mechanical (...) reproduction. And finally, Leupold’s replacement of the sighting grid with differential gears points to a set of problems appearing in contemporary philosophy represented in Rococo artistic production of this period as well. Taking the proposed devices in context, they help to theorize the complex notions of creative activity in Rococo visual culture. Taken as an episode in the history of communications, they instance the development of conceptions of personhood and of physical forces at stake in the invention of automated media. (shrink)

Electronic text can be defined on two different, though interconnected, levels. On the one hand, electronic text can be defined by taking the notion of “text” or “printed text” as the point of departure. On the other hand, electronic text can be defined by taking the digital format as the point of departure, where everything is represented in the binary alphabet. While the notion of text in most cases lends itself to being independent of medium and embodiment, it is also (...) often tacitly assumed that it is in fact modeled on the print medium, instead of, for instance, on hand-written text or speech. In late 20th century, the notion of “text” was subjected to increasing criticism, as can be seen in the question that has been raised in literary text theory about whether “there is a text in this class.” At the same time, the notion was expanded by including extralinguistic sign modalities (images, videos). A basic question, therefore, is whether electronic text should be included in the enlarged notion that text is a new digital sign modality added to the repertoire of modalities or whether it should be included as a sign modality that is both an independent modality and a container that can hold other modalities. In the first case, the notion of electronic text would be paradigmatically formed around the e-book, which was conceived as a digital copy of a printed book but is now a deliberately closed work. Even closed works in digital form will need some sort of interface and hypertextual navigation that together constitute a particular kind of paratext needed for accessing any sort of digital material. In the second case, the electronic text is defined by the representation of content and (some parts of the) processing rules as binary sequences manifested in the binary alphabet. This wider notion would include, for instance, all sorts of scanning results, whether of the outer cosmos or the interior of our bodies and of digital traces of other processes in-between (machine readings included). Since other alphabets, such as the genetic alphabet and all sorts of images may also be represented in the binary alphabet, such materials will also belong to the textual universe within this definition. A more intriguing implication is that born-digital materials may also include scripts and interactive features as intrinsic parts of the text. The two notions define the text on different levels: one is centered on the Latin, the other on the binary alphabet, and both definitions include hypertext, interactivity, and multimodality as constituent parameters. In the first case, hypertext is included as a navigational, paratextual device; whereas in the second case, hypertext is also incorporated in the narrative within an otherwise closed work or as a constituent element on the textual universe of the web, where it serves the ongoing production of (possibly scripted) connections and disconnections between blocks of textual content. Since the early decades of early 21st century still represent only the very early stages of the globally distributed universe of web texts, this is also a history of the gradual unfolding of the dimensions of these three constituencies—hypertext, interactivity, and multimodality. The result is a still-expanding repertoire of genres, including some that are emerging via path dependency; some via remediation; and some as new genres that are unique for networked digital media, including “social media texts” and a growing variety of narrative and discursive multiple-source systems. (shrink)

The protracted history of consuming carbon-based energy sources in Iran culminated in 1908 with the momentous discovery of the inaugural oil field in Masjed Soleyman. This newfound carbon-based source not only brought a lot of revenues to Iran but also, brought forth a multitude of materialities like pipelines, roads, bridges, refinery factories, tankers, and rigs into Iran. This new materiality exerted a profound influence on the perception and imagination of Iranians, particularly Iranian artists. Consequently, carbon permeated diverse manifestations within (...) Iranian artworks assuming various artistic approaches; in other words, carbon was inevitably introduced into aesthetics. Serendipitously, the ascension of Reza Shah Pahlavi to power in Iran almost coincided with the discovery of oil. Reza Shah and his successor, Mohammadreza Shah, sought to position themselves as a novel international force governing a "developed" nation for which they needed to lubricate the production-consumption cycle in Iran. To achieve this objective, they championed extensive governmental propagandas that celebrated carbon-based consumerism, and with that, they introduced aesthetics into carbon. Drawing inspiration from Walter Benjamin's notions “politicizing aesthetic” and “aestheticizing politics” and insisting that in Iran, oil/carbon is politics, this paper aims to historicize the process of carbonization of aesthetics in Iranian art realm on the one hand, and aestheticization of carbon in governmental propaganda on the other hand. This paper focuses on visual ideologies in visual artworks, including architecture, painting, and sculpture in the artwork realm and postal stamps, postcards, and paper moneys, on the other hand. (shrink)

It is common for social theorists to utilize the metaphors of ‘flow’, ‘fluidity’, and ‘liquidity’ in order to substantiate the ways in which speed and mobility form the basis for a new kind of information or network society. Yet rarely have these concepts been sufficiently theorized in order to establish their relevance or appropriateness. This article contends that the notion of flow as utilized in social theory is profoundly metaphysical in nature, and needs to be judged as such. Beginning with (...) a discussion of the accelerating timescape that characterizes the network society, it will then move on to examine three main issues with this ‘metaphysics of flux’. First, that the concept of flows unjustly privileges the process of becoming and, as a result, is unable to account for the materiality, substantiality, and agency of the objects being mobilized, and the contingency of their mediation. Second, that it posits the accelerating tendencies of capital as an ontological inevitability, thus discounting resistance to such forces. Finally, that it ignores the human faculty for reason and speculative thought in developing alternative means of political praxis. The solution, it will be argued, is not to abandon metaphysical accounts of the network society, but rather to challenge those accounts that, in exhibiting a crude empiricism, work to justify the status quo. (shrink)

With a Call for Essays, the special issue Multimodality sought contributions that accept not only the material but also the body-bound dependence of media perception and understanding. To this end, contributions were included that shed light on both the structural and signifying potential of artistic works through multimodal analysis. Particular attention was paid to contributions that clarify how the structural features - the modes - of the arts, their perception, and their signifying potential in terms of content are interrelated (...) and how they are to be understood in communicative and thus socioculturally relevant terms. Thus, in addition to neuroscientific contributions, those from cultural anthropology, art history, image and art studies, and literary studies were included. -/- Articles -/- 8 Martina Sauer and Christiane Wagner - Introduction -/- 11 Giada Lombardi and Giuseppe Di Cesare - From Neuroscience to Art: The Role of ‘Vitality Forms’ in the Investigation of Multimodality -/- 25 Martina Sauer - Abstract - Affective – Multimodal: Interaction between Medium and Perception of Moving Images from the Viewpoint of Cassirer’s, Langer’s and Krois’ Embodiment Theories -/- 49 Göran Sonesson - The Secrets of Plastic Language Revealed: Multimodality, Polysemiosis, and Iconicity -/- 71 Natalia Igl - Making Sense of the Material: Multisensory Reader Involvement in Contemporary Multimodal Novels -/- 87 J. Philippe Thompson - Art is All: Proust’s Life Lessons Through Perception and Art -/- 107 Hans Dieter Huber - Philippe Parreno and the Exhibition as a Multimodal Aesthetic Experience -/- 135 Jörg U. Lensing - The Performing Human Being in a Media Interaction Space: Multi- and intermodal productions by the Düsseldorf Theater der Klänge (Theatre of Sounds) . (shrink)

This book offers a new definition of metaphor-as an ontological and visual construction, whose roots are external visual forms, and its motivation is our attachment to forms. This definition, which Michalle Gal names “visualist,” challenges the ruling conceptualist theory of metaphors and places a new emphasis on how we experience rather than understand metaphors. In doing so, she responds to the visual turn that is taking place in literature and the media, demanding that the visual become a site of (...) philosophical analysis. This focus on the external visual world allows Gal to employ visual theories to capture the essence of metaphor. She looks beyond conceptual or semantic mechanism, and returns to theories of Arnheim and Gombrich and the current evolution of ideas about the visual or material and embodied cognition. Proposing to see visual metaphors in their basic form, she uses a new externalist terminology of ontology, visuality, composition, affordance, construction, and emergence. Setting out a new theory that takes into account that humans are visual no less than cognitive creatures, Visual Metaphors and Aesthetics lays the foundation for a new vocabulary to talk about metaphors. (shrink)

As schools publicly modernize in response to societal changes, additional teaching and learning methods are developed, observed, and used since learners have different learning styles that make it easier for them to grasp and retain the material. During the COVID-19 pandemic, teachers require different media to keep the classroom involved while presenting the lesson materials online, one of which is video tutorials. The purpose of this study was to analyze the extent of contextual effects of video tutorials used in (...) general chemistry, determine the relationship between video tutorial effectiveness and the respondents' academic performance, and analyze the significant difference between the four indicators of contextual effects of video tutorials and the respondents' profile. A descriptive-correlational quantitative research design was used in this study. The participants in this study were 144 Grade 12 STEM students from a private school in Sultan Kudarat, Philippines, who took their general chemistry course during the pandemic. The respondents were given a survey questionnaire created with Google Forms. The students agreed with all the assertions and rated them as effective in terms of their perceptions of general chemistry, implying that video tutorials are useful in teaching the subject. With p-values of .023, .046, and .010, respectively, the findings revealed a significant relationship between the overall mean of students' perceptions of the subject of General Chemistry, the concept and application of chemical knowledge and understanding, and their influence on students' academic performance. In terms of their perception, ideas, and application of chemical knowledge and comprehension, the results demonstrated that there is no statistically significant difference between the general mean of male and female students' responses. This basically means that by using video lectures, STEM students of all genders appreciate and understand General Chemistry as a subject. -/- . (shrink)

This is a theoretical treatment of the term "Sha Zhu Pan" (杀猪盘) in Chinese, which translates to “Pig-Butchering” in English. The article critically examines the propagation and validation of "Pig Butchering," an animal metaphor, and its implications for the dehumanisation of victims of online fraud across various discourses. The study provides background information about this type of fraud before investigating its theoretical foundations and linking its emergence to the dehumanisation of fraud victims. The analysis highlights the disparity between academic literature, (...) subjected to rigorous peer-review processes, and sensationalised narratives prevalent in the media. While academic works subject "pig butchering" to critical scrutiny and refrain from endorsing derogatory terms to depict fraud victims, numerous media outlets employ this term uncritically, further worsening the predicament of these victims. "Pig butchering" is firmly rooted in the concept of dehumanisation, and this article underscores how language moulds perceptions of fraud and behaviour, extending to the development of preventive strategies. The role of law enforcement agencies in generating and disseminating materials is also a central theme, emphasising their responsibility as trusted sources of information. We suggest that these agencies should adopt non-victim shaming language to encourage victims to report crimes and alleviate the stigma attached to victimisation. Additionally, the article offers valuable cross-cultural insights by comparing metaphors from Chinese and Nigerian contexts. This comparative analysis enriches our comprehension of the global dimensions of online fraud and its cultural diversities, highlighting the substantial impact of language on perceptions and behaviours. We advocate for a departure from victim-blaming tendencies perpetuated by select media outlets, urging a more compassionate and accurate portrayal of those affected by online fraud. We, therefore, call for a more empathetic and accurate portrayal of individuals affected by online fraud, aligning with the broader objective of promoting understanding and support for these victims. (shrink)

CARACTERÍSTICAS GERAIS DO GADO BOVINO -/- GENERAL CHARACTERISTICS OF CATTLE BOVINE -/- CARACTERÍSTICAS GENERALES DEL GANADO BOVINO -/- 1 TAXONOMIA DOS BOVINOS -/- Consideramos, nesse primeiro tópico, a taxonomia (ordenação e classificação das espécies animais e vegetais, onde também pode-se encontrar a relação de familiaridade entre organismos distintos e/ou iguais, bem como sua evolução em diversos aspectos: físico, motor, locomoção, anatomia, etc.) dos bovinos. É levado em consideração os itens mais relevantes e mais estudados em Zootecnia, Biologia, Medicina Veterinária, etc. (...) Observe o quadro a seguir: -/- Phylum -/- Chordata/Cordados (com espinha dorsal) -/- Subphylum -/- Vertebrata/Vertebrados -/- Classe -/- Mammalia/Mamíferos (pelos na pele e glândulas mamárias desenvolvidas) -/- Subclasse -/- Theria -/- Infraclasse -/- Eutheria -/- Ordem -/- Artrioctyla/Artiodátilos (dois dedos; 3 e 4 falanges) -/- Subordem -/- Ruminantia/Ruminantes (sem incisivos superiores e quatro compartimentos) -/- Infraordem -/- Pecora -/- Família -/- Bovidae -/- Gênero -/- Bos -/- Espécie -/- Taurus -/- Subespécie -/- Taurus ou Indicus -/- 2 CARACTERÍSTICAS ANATÔMICAS, BIOLÓGICAS E ZOOTÉCNICAS -/- Apresento as principais características quanto ao regime alimentar, à anatomia estomacal que faz com que o animal seja denominado de ruminante e a dentição dos bovinos. Observe o quadro que se segue: -/- Estômago -/- Composto por quatro compartimentos, em ordem: Rúmen, Retículo, Omaso e Abomaso -/- Regime alimentício -/- Herbívoros (alimentam-se de gramíneas e forrageiras) -/- Dentição -/- Incompleta; ausência de pinças superiores e caninos -/- 3 PARÂMETROS PRODUTIVOS E REPRODUTIVOS IDEAIS -/- Na bovinocultura é comum trabalhar com parâmetros de produção e reprodução que devem ser respeitados e atingidos em uma propriedade, tanto para o produtor obtiver lucros e investir em seu plantel quanto visando à saúde e o bem-estar dos animais. Observe alguns padrões mais relevantes no quadro: -/- Lactância -/- 305 dias (10 meses, segundo a raça trabalhada) -/- Intervalo entre partos (IEP) -/- 11.5 – 12.5 meses e até 18 meses -/- Idade ao primeiro parto -/- 24 – 25 meses (raças europeias) -/- Dias abertos2 (período de serviço) -/- 50 – 150 dias -/- Serviços por concepção -/- 1 – 2 -/- % de concepção ao primeiro serviço -/- 60% -/- % de concepção ao segundo serviço -/- 80% -/- % de concepção ao terceiro serviço -/- 90% -/- % de vacas paridas por ano -/- 90% -/- Substituições -/- 18 – 30% -/- % máxima de mortalidade fetal -/- < 5% -/- % máxima de mortalidade em vacas -/- 2% -/- % de resíduos não-genéticos -/- Até 10% -/- 4 CARACTERÍSTICAS REPRODUTIVAS FISIOLÓGICAS DO MACHO (BOI) -/- Na bovinocultura, seja de corte ou leiteira, é necessário entender os animais quanto as suas principais características reprodutivas para que o produtor possa tomar as devidas providências na hora da estação de monta, no período de concepção, de gestação e pós-gestação visando uma melhor eficiência reprodutiva, bem como aos lucros provindos do rebanho. Observe o quadro abaixo: -/- Volume por ejaculação -/- 4 ml (variando entre 2 – 10 ml) -/- Número de espermatozoides -/- 4000 – 5000 milhões -/- Local da inseminação -/- Vagina da vaca -/- Tempo de chegada do sêmen ao oviduto -/- 2 – 13 minutos -/- Número de espermatozoides que chegam ao oviduto -/- 4200 - 27500 -/- Vida fértil do espermatozoide -/- 30 – 48 horas -/- Tempo da ejaculação -/- 1 segundo -/- Porcentagem ideal de motilidade -/- 75% -/- Porcentagem ideal de células normais -/- 95% -/- pH do sêmen -/- 6,7 – 6,9 (6,8 de média) -/- Idade à puberdade -/- 10 meses (podendo haver variações entre 6 – 10 meses) -/- Idade à primeira monta/uso do sêmen (inseminação artificial) -/- 18 – 24 meses -/- 5 CARACTERÍSTICAS REPRODUTIVAS FISIOLÓGICAS DA FÊMEA (VACA) -/- Se é importante atentar-se as informações acerca do sistema reprodutivo e andrológico do macho, com a fêmea esse cuidado e atenção deve ser ainda maior, uma vez que é ela que gerará o futuro do rebanho do produtor. É necessário atentar-se e dar ênfase à uma série de procedimentos pré e pós-parto. Observe o quadro a seguir: -/- Tipo de reprodução -/- Poliéstrico contínuo -/- Idade à puberdade -/- 7 – 18 meses (11 meses no gado europeu) -/- Maturidade sexual -/- 14 – 18 meses no gado europeu -/- Peso à puberdade -/- 300 kg (200 – 450 kg para a classe de grandes raças) -/- Duração do ciclo estral -/- 21 dias (18 – 24 de variação) -/- Momento da ovulação -/- 12 horas após a finalização do estro -/- Vida fértil do óvulo -/- 20 – 24 horas -/- Óvulos liberados -/- 1 – 2 (a poliovulação é possível) -/- Implantação3 do embrião -/- 40 dias -/- 6 ALTERAÇÕES OCORRIDAS DURANTE O PERÍODO DE GESTAÇÃO -/- É necessário dar ênfase à alguns aspectos relevantes na bovinocultura como a duração da gestação de uma vaca, em média, o total de crias que ela favorece ao produtor, etc. todos esses apontamentos deverão ser colocados em um documento para que se possa manter a qualidade e a boa produção e produtividade do plantel. Os aspectos no quadro abaixo são os mais primordiais para o conhecimento de leigos e até mesmo de trabalhadores da área veterinária e/ou zootécnica. Todos os dados obtidos são uma média, que foi obtida por meio de pesquisas e práticas com os animais. -/- Duração da gestação -/- 283 dias -/- Número de crias ao parto -/- 1 – 2 (sendo que 2 são em raras ocasiões) -/- Tipo de placenta -/- Epiteliocorial/Cotiledonária -/- Tempo de implantação -/- 30 – 40 dias após a cópula -/- Início do período seco4 -/- Aos 10 meses de lactação e aos 7 meses de gestação -/- Duração do período seco -/- 2 meses -/- 7 SINAIS PRÉVIOS AO PARTO -/- Antes do parto das vacas, é necessário que a atenção seja redobrada, temos que observar a anatomia exterior de certas compartições como a vagina, a mudança comportamental também deve ser observada, todos esses cuidados visam a sanidade tanto da vaca quanto do neonato. Por isso, é viável que todo e qualquer parto seja observado à distância seja pelo criador ou o trabalhador da propriedade, visando a possível ajuda no parto do animal caso o neonato passe por complicações na hora do nascimento. Um dos grandes vilões que aumentam o percentual de mortalidade de neonatos é as possíveis complicações na hora do nascimento, o animal pode ficar preso e morrer, como denomina-se de distorcia. Observe os fatores a serem levados em consideração no quadro abaixo. -/- Edema vulvar -/- Acúmulo anormal de muco na vagina -/- Distensão de ligamentos -/- O primeiro compartimento a se distender é a vagina para a facilitação da passagem do neonato -/- Edema abdominal e mamário -/- Acumulação de líquidos anormal no abdômen e no úbere -/- Gotejamento do colostro -/- 12 – 24 horas antes do parto -/- Inquietações -/- As vacas prontas pra parir ficam inquietas, hiperativas -/- Inapetência -/- As vacas cortam a alimentação por conta própria -/- Isolamento -/- As vacas que, normalmente andam em rebanho, se isolam em um determinado lugar para que possa parir -/- 8 CONSTANTES FISIOLÓGICAS -/- Essas constantes de temperatura, frequência cardíaca e respiratória além dos movimentos ruminais, servem de base para que o produtor mantenha seu rebanho sob controle veterinário e que, mediante quaisquer alterações nos dados apresentados, o produtor deverá comunicar ao médico veterinário da propriedade para que possam ser tomadas as devidas providências. Observe o quadro: -/- Temperatura -/- 37,5 – 38,5 °C (adultos) -/- 38,5 – 39,5 °C (jovens) -/- Frequência cardíaca -/- 40 – 80 batimentos/minuto (adultos) -/- 80 – 110 batimentos/minuto (jovens) -/- Frequência respiratória -/- 10 – 30 respirações/minuto (adultos) -/- 15 – 45 respirações/minuto (jovens) -/- Movimentos ruminais -/- 2 – 3 movimentos/2 minutos -/- 9 pH (POTENCIAL HIDROGENIÔNICO) DE ALGUMAS SECREÇÕES CORPORAIS -/- Fator importante para discernir os líquidos dos bovinos e dividi-los em ácidos ou básicos, isto é, se são ácidos ou alcalinos. O pH varia entre 0 – 14 e sua média é 7 (neutro), pHs acima de 7 são considerados alcalinos, porventura, pHs abaixo de 7 são considerados ácidos. Observe o quadro: -/- Leite -/- 6,5 – 7 (neutro) -/- Urina -/- 7,4 – 8,4 (alcalina) -/- Sangue -/- 7,3 – 7,5 (neutro) -/- Líquido ruminal -/- 5,5 – 7 (ácido) -/- Líquido abomasal -/- 2 – 3 (ácido) -/- Saliva -/- 7,9 – 8,5 (alcalina) -/- 10 VALORES SANGUÍNEOS NORMAIS DOS BOVINOS -/- Esses valores são utilizados como padrão principalmente para pesquisas no ramo da Ciência Animal. Todavia, são imprescindíveis para atentar-se à saúde e ao bem-estar dos animais, uma vez que, possíveis alterações anormais, ocasionam complicações futuras que, por sua vez, implicará em gastos ao produtor com assistência veterinária constante e medicamentos. Observe o padrão dos valores no quadro seus valores e, em notas de rodapé, as significações biológicas e médicas dos mesmos. -/- Hemoglobinas5 -/- 8,15 gramas/decilitro (g/dl) -/- Hematócritos6 -/- 24,5% (precisamente 24,46%) -/- Eritrócitos/hemácias/glóbulos vermelhos7 -/- 5 – 10 milhões/milímetro cúbico (mm3) -/- Reticulócitos8 -/- 0 -/- Plaquetas9 -/- 100 mm3 -/- Leucócitos/glóbulos brancos10 -/- 4000 – 12000 mm3 -/- Neutrófilos segmentados11 -/- 15 – 45% -/- Neutrófilos banda -/- 0 – 2% -/- Linfócitos12 -/- 45 – 75% -/- Monócitos13 -/- 2 – 7% -/- Eosinófilos14 -/- 2 – 20% -/- Basófilos15 -/- 0,2 -/- 11 QUÍMICA SANGUÍNEA DOS BOVINOS -/- Quantidade de micro e macronutrientes existentes no sangue, pode não parecer importante, mas esses padrões quando, porventura, esses números alterem-se implicará em patologias interiores e exteriores necessitando-se, assim, de mão de obra especializada, ou seja, um médico veterinário. Observe o quadro a seguir: -/- pH sanguíneo (venoso) -/- 7,4 (precisamente 7,38) -/- Proteínas plasmáticas -/- 6,8 g/dl -/- Cálcio (Ca) -/- 9 – 11 miligramas/decilitro (mg/dl) -/- Fósforo (P) -/- 5 – 9 mg/dl -/- Magnésio (Mg) -/- 2 – 3 mg/dl -/- Sódio (Na) -/- 132 – 245 miliequivalentes/litro (mEq/L) -/- Potássio (K) -/- 4,1 – 5,1 mEq/L -/- Glicose -/- 50 – 70 mg/dl -/- Nitrogênio (N) urético no sangue -/- 5 – 20% -/- Creatinina16 -/- 1,5 mg/dl -/- Cobre (Cu) -/- 0,7 – 1,3 partes por milhão (ppm) -/- Chumbo (Pb) -/- 0 – 0,15 ppm -/- Fibrinogênio17 -/- 300 – 800 mg/dl -/- Bilirrubina18 total -/- 0,1 – 1,6 mg/dl -/- Bilirrubina livre -/- 0 – 1 mg/dl -/- Bilirrubina conjugada -/- 0,6 mg/dl -/- Ferro (Fe) -/- 100 – 200 mg/dl -/- TGO (transaminase glutâmico oxalacética)19 -/- 100 – 50 UI -/- TGP (transaminase glutâmico pirúvica) -/- 3 – 15 UI -/- FA (fosfatase alcalina) -/- 30 – 50 UI -/- CPK (creatinofosfoquinase)20 -/- 30 – 50 UI -/- LDH (lactato desidrogenase)21 -/- 300 – 600 UI -/- GGT (gama glutamil transferase) -/- 4,9 – 26 UI -/- HCO (bicarbonato) -/- 28 mEq/L -/- Nota: Atualmente, a medicação da TGO está caindo em desuso, em seu lugar mede-se AST (aspartato aminotransferase). Da mesma forma, utiliza-se a ALT (alanina aminotransferase) no lugar da TGP. -/- 12 CONSTANTES FISIOLÓGICAS DO APARELHO DIGESTIVO -/- Esses padrões servem para que o produtor possa ter um alicerce da quantidade de água e de alimentos (feno, silagem, palhas, etc.) que o animal deverá consumir para que possa produzir de forma eficiente e gerar lucros futuros para a propriedade. Observe o quadro abaixo: -/- Consumo de alimentos à livre acesso -/- 3% do peso vivo (PV) – (feno de ótima qualidade) -/- 2,2% do PV – (silagem) -/- 1% do PV – (palhas) -/- Consumo de água -/- 10% do PV dividido em 4 períodos: -/- 3,6 – 4,3 litros de água/kg de matéria seca (MS) -/- 50 – 80 litros de água/dia (alimentos secos) -/- 24 – 40 litros de água/dia (alimentos verdes) -/- 14 – 16 % do PV (mais de 5 litros/L de leite) -/- pH ideal da água deverá estar entre 6 – 9. -/- 13 CARACTERÍSTICAS DA RUMINAÇÃO -/- Os bovinos são animais de produção peculiares, isto é, é um dos animais com uma capacidade completamente enorme para um criador, estamos falando do fato de digerir alimentos fibrosos, especialmente os volumosos, e transformá-los em carne, leite, etc. Isso ocorre porque nos bovinos, como em caprinos, ovinos, etc. há a presença do rúmen em seu aparelho estomaco-digestivo. A ruminação consiste, basicamente, na regurgitação do alimento semi-digerido, o alimento primeiramente é consumido e vai para o primeiro compartimento, o rúmen, lá às bactérias e os protozoários começam a desagregação das fibras existentes no alimento, depois o alimento volta a boca do animal em que o mesmo agrega saliva e o mastiga novamente para ir ao retículo. Observe as características peculiares da ruminação no quadro: -/- Início e regularização (1° arroto) -/- 2 – 3 semanas de idade -/- Início (depois do alimento ingerido) -/- 5 – 15 horas após a ingestão -/- Número de períodos da ruminação -/- 4 – 24 períodos/dia (segundo a quantidade da frequência cardíaca (FC) e do tamanho das partículas -/- Total de regurgitações -/- 15 – 20 -/- Volume ruminado -/- 40 – 60 kg ao dia -/- Duração por período de ruminação -/- 10 – 60 minutos cada uma -/- Número dos bolos alimentares regurgitados -/- 360 - 790 -/- Peso dos bolos alimentares ruminados -/- 80 – 120 g -/- Movimentos mastigatórios e tempo de mastigação por bolo alimentar -/- 40 – 70 movimentos e o tempo de 45 – 60 segundos -/- Tempo da ruminação -/- 7 horas (variação conforme raça: 3 – 8 horas) -/- 14 COR NORMAL DAS FEZES -/- Na bovinocultura, de corte ou leite, é sumamente imprescindível atentar-se à todos os tipos de detalhes no animal, por exemplo, se está associado ao grupo, se está alimentando-se regularmente e normalmente, se está ruminando de forma normal e, até mesmo, a cor e a consistência das fezes exoneradas. Esse fator de coloração e consistência implica na sanidade do animal. Observe o quadro elaborado, segundo quantidades de clorofila, bílis, tipo de alimentação, etc. -/- Bezerro (período de amamentação) -/- Cor amarelada para o cinza -/- Bovino adulto (ruminante) -/- Verde escuro (pastagens) -/- Amarronzado (estábulo) -/- Amarelo pardo (engorda com concentrado/grãos) -/- Consistência: pastosa -/- Odor: ligeiramente desagradável -/- 15 CARACTERÍSTICAS DAS ESTRUTURAS DIGESTIVAS/COMPARTIMENTOS -/- Nos bovinos há a presença de 4 aparelhos estomacais, sendo o último, o abomaso, o estômago verdadeiro, isto é, o estômago químico do animal, antes disso, há a presença do rúmen que é o compartimento que faz dos animais ruminantes peculiares na pecuária, o retículo e o omaso. Observe o quadro abaixo: -/- Rúmen (Pança) -/- Proporção ocupada ante os compartimentos -/- 80% do lado esquerdo da cavidade abdominal -/- Capacidade -/- 200 – 250 litros ou 135 kg de material alimentício (adultos de raças pesadas) -/- pH do líquido -/- 5,5 – 7 -/- Movimentos ruminais -/- 2 – 3 movimentos/2 min. -/- Cor normal do líquido ruminal -/- Geralmente verde acinzentado -/- Consistência -/- Ligeiramente viscosa -/- Odor -/- Aromático e pouco repulsivo -/- Proporção bacteriana -/- 1 x 109 a 1 x 1010 /ml -/- Proporção protozoária -/- 1 x 102 a 1 x 106 /ml -/- Função -/- Digestão de celulose, hemicelulose e amido. -/- Fermentação de açúcar a acetato, propionato e butirato. Oxidação e absorção de acetato, propionato e butirato. -/- Assimilação de açúcares, minerais e nitrogênio no corpo microbiano. Bem como a absorção de outros íons. Produção de gases, ácidos graxos voláteis e massa microbiana -/- Retículo (bonete, coifa, barrete, crespina) -/- Tamanho -/- 5% de todo compartimento estomacal -/- Projeção -/- 6° à 8° costelas esquerdas -/- Função -/- Regurgitação na -/- ruminação e eructação. Também participa na fermentação -/- Omaso (saltério, filho, folhoso) -/- Tamanho -/- 7% de todo o compartimento -/- Projeção -/- 7° à 9° costelas esquerdas -/- Função -/- O omaso permite a reciclagem da água e de alguns minerais como o fósforo e o sódio que retornam ao rúmen pela saliva. Serve como objeto de transição entre as distintas fermentações do rúmen e do retículo. Grande capacidade de absorção de água, sódio, fósforo e ácidos graxos residuais e voláteis -/- Abomaso (coagulador, coalheira, estômago verdadeiro) -/- Tamanho -/- 7 – 9% de todo o compartimento -/- Projeção -/- Sobre o piso da cavidade ligeiramente à direita da linha média, desde o apêndice xifoide até o umbigo -/- Função -/- Digestão ácida. Secreção de enzimas digestivas e do ácido clorídrico (HCl) que mata os microrganismos. Digere alimentos não fermentados no rúmen (algumas proteínas e lipídeos). Digestão peptídica de microrganismos. -/- REFERENCIAL TEÓRICO -/- JARDIM, V. R. Bovinocultura. 1ª ed. Campinas: Instituto Campineiro de Ensino Agrícola, 1973. -/- _____________.; JARDIM, L. M. B. F.; TORRES, A. di P. Manual de Zootecnia: raças que interessam ao Brasil. 1ª ed. São Paulo: Agronômica Ceres, 1982. -/- ROSENBERGER, G. et al. Exame clínico dos bovinos. 1ª ed. Rio de Janeiro: Guanabara Koogan, 1993. (shrink)

In the age of iDeology - in which individual access and participation to technology is about to replace the rich texture of religion, culture, tradition and political convictions - the social impact of media discourse only magnifies. This volume is an attempt to explore the influence of ever-available communication content on the minds and behavior of a population that has made the permanent and often obsessive use of communication technology a defining element of social orientation. Unlike the many accounts (...) that focus on the remarkably redefined patterns in the context of Western society - ranging from twittering Presidents to the emerging populist movements all over Europe - this volume portrays the situation from the frequently neglected perspective of the global periphery. As opposed to simply transfer and measure perspectives taken from a Western point of view, the clear intention of this volume is to provide ample space for the sincere and explorative consideration of local characteristics and settings of the different social, cultural and political contexts and therefore contribute to providing the ground for future research. (shrink)

The issue of political violence is mostly absent from current debates about power. Many conceptions of power treat violence as wholly distinct from or even antithetical to power, or see it as a mere instrument whose effects are obvious and not in need of political analysis. In this paper, I explore what kind of ontology of power is necessary to properly take account of the various roles that violence can play in creating and maintaining power structures. I pursue this question (...) by contrasting the views of Hannah Arendt and Michel Foucault. For Arendt, power is generated and maintained by communicative practices. She argues that power and violence are ‘opposites’ because violence can only destroy but not create these practices. In contrast, Foucault’s conception explicitly allows violence to play a constitutive role in generating power. I argue that while Arendt is right to insist that power and violence are not identical, it does not follow that violence cannot play any role in constituting power. Guided by Foucault’s approach, I formulate a non-dualist account of the relationship between power and violence that takes seriously the role that bodies, material things, and built infrastructures play in making social relations ‘more durable’ and constituting power. (shrink)

This paper examined selected Efik women‟s hairstyles from the past comparing them to modern day trends. The key questions the study sought to answer were: Have there been changes in styles and materials used in designing Efik women‟s hair? Have the meanings associated with these hairstyles changed overtime?The paper uses historical methodology; primary sources are pictures of hairstyles while secondary sources are history books, journals and literature review to arrive at conclusion concerning Efik women hairstyles. Current trends show that there (...) have been some changes in patterns and evolutions in materials used. Meanings are also changing. Whereas in old times, hairstyles could tell age, social class, marital status, occupations and spiritual affinity. This is hardly the case now. (shrink)

Sometimes we love and hate the same thing at the same time. Margaret Cavendish (1623-1673)—the maverick early modern materialist—appeals to this type of passionate conflict to argue that the mind is a material thing. When our passions conflict, the mind or reason conflicts with itself. From this Cavendish infers that the mind has parts and, therefore, is material. Cavendish says this argument is among the best proofs of the mind’s materiality. And yet, the existing scholarship on Cavendish lacks the (...) kind of detailed reconstruction required to evaluate this argument’s merits. In this paper, I provide just such a reconstruction. I also show that Cavendish’s argument is an effective intervention in her dispute with René Descartes and Henry More about the (im)materiality of the mind. (shrink)

During the past two decades or so, the emergence and ever-accelerating development of digital media have sparked scholarly interest, debates, and complex challenges across many disciplines in the social sciences and the humanities. Within this diverse scholarship, the research on digitality, gender, sexuality, and embodiment has contributed substantially to many academic fields, such as media studies, sociology, religion, philosophy, and education studies. As a part of the special issue “Gender, Sexuality, and Embodiment in Digital Spheres: Connecting Intersectionality and (...) Digitality,” this roundtable consists of a conversation between five researchers from different (inter)disciplinary locations, all addressing matters of methodology, intersectionality, positionality, and theory in relation to the topics of gender, sexuality, and embodiment in digital spheres. Said roundtable begins with a critical self-positioning of the participants’ (inter)disciplinary and embodied locations using examples from their own research. The conversation then progresses to how these researchers have employed contemporary theories, conceptual vocabularies, methods, and analyses of gender, sexuality, and embodiment in digital spheres to then conclude with some ethico-political notes about collaborations between scholars and (digital) activists. (shrink)

This article derives from data collected over a six-month period between February and August 2022. Its sampling pertains to members of two general Twitter Lists of philosophy professionals: “Philosophers on Twitter”, limited to a maximum of 4500 active accounts, and “Philosophers”, restricted to accounts surpassing 1000 followers and currently including over 1,100 individuals. The totality of members of these two Lists is referenced in this article as “Philosophy Twitter”. -/- Data was collected in five principal ways from members of these (...) two Lists: 1) Monitoring the List streams, 2) addressing members, including following, retweeting, liking, endorsing, asking, commenting, and replying, 3) probing members’ Twitter activities in their Profiles (“Tweets & replies”), 4) reviewing members’ Twitter Bios, CVs, professional profiles, and websites, and 5) network analysis of members’ quantitative and qualitative association and interaction profiles. -/- The study of this material aimed at revealing interpersonal social structures and processes of philosophy professionals by their Twitter conduct. Its personal purview focused on creators, teachers, researchers, and students and thus excepted schools, colleges, universities, formal associations, and publishers. Particular attention was given to gaining insights on substantive orientation, cooperation, and constructive dialogue versus hierarchic and tribal characteristics. (shrink)

There are two primary camps in which nanotechnology today can be categorized normal nanotechnology and speculative nanotechnology. The birth of nanotechnology proper was conceived through discourses of speculative nanotechnology. However, current nanotech-nology research has detracted from its speculative promises in favour of more attainable material products. Nonetheless, normal nanotechnology has leveraged the popular support and consequential funding it needs to conduct research and development (R&D) as a result of popular conceptions of speculative nanotechnology and its promises. Similarly, the scholarly literature (...) has shifted its focus away from speculative nanofutures towards normal nanotech-nology R&D. This paper shows that there is an incongruence between the representation of nanotechnology in the media, scholarly journals and industry. (shrink)

Book Information The Semantics of Media. By Jeff Ross. Dordrecht, Kluwer. 1997. Pp. vii + 137. £56.75.

In this short essay, I sketch the contours of critical new materialist and posthumanist interventions in memory studies & critical theory via the more-than-human Memorial 22/3.

Undoubtedly, Science and Technology have solved a lot of problems we face in our daily lives. Science and Technology even have made some aspects of our lives more convenient such as communication, travel, research work, education, and finding cures for diseases. However, the same convenience that we enjoy have also turned against us. We as humans, on the pretense of being in control of technology, have become controlled by the same things we intended to master. This paper shall delve on (...) the catastrophic consequences of technology on humanity by using Black Mirror, a British television program vis a vis Max Horkheimer’s essay on Enlightenment and Mass Deception to analyze our self-made imprisonment. (shrink)

Could a person ever transcend what it is like to be in the world as a human being? Could we ever know what it is like to be other creatures? Questions about the overcoming of a human perspective are not uncommon in the history of philosophy. In the last century, those very interrogatives were notably raised by American philosopher Thomas Nagel in the context of philosophy of mind. In his 1974 essay What is it Like to Be a Bat?, Nagel (...) offered reflections on human subjectivity and its constraints. Nagel’s insights were elaborated before the social diffusion of computers and could not anticipate the cultural impact of technological artefacts capable of materializing interactive simulated worlds as well as disclosing virtual alternatives to the “self.” In this sense, this article proposes an understanding of computers as epistemological and ontological instruments. The embracing of a phenomenological standpoint entails that philosophical issues are engaged and understood from a fundamentally practical perspective. In terms of philosophical praxis, or “applied philosophy,” I explored the relationship between human phenomenologies and digital mediation through the design and the development of experimental video games. For instance, I have conceptualized the first-person action-adventure video game Haerfest (Technically Finished 2009) as a digital re-formulation of the questions posed in Nagel’s famous essay. Experiencing a bat’s perceptual equipment in Haerfest practically corroborates Nagel’s conclusions: there is no way for humans to map, reproduce, or even experience the consciousness of an actual bat. Although unverifiable in its correspondence to that of bats, Haerfest still grants access to experiences and perceptions that, albeit still inescapably within the boundaries of human kinds of phenomenologies, were inaccessible to humans prior to the advent of computers. Phenomenological alterations and virtual experiences disclosed by interactive digital media cannot take place without a shift in human kinds of ontologies, a shift which this study recognizes as the fundamental ground for the development of a new humanism (I deem it necessary to specify that I am not utilizing the term “humanism” in its common connotation, that is to say the one that emerged from the encounter between the Roman civilization and the late Hellenistic culture. According to this conventional acceptation, humanism indicates the realization of the human essence through “scholarship and training in good conduct” (Heidegger 1998, p. 244). However, Heidegger observed that this understanding of humanism does not truly cater to the original essence of human beings, but rather “is determined with regard to an already established interpretation of nature, history, world, and […] beings as a whole.” (Heidegger 1998, p. 245) The German thinker found this way of embracing humanism reductive: a by-product of Western metaphysics. As Heidegger himself specified in his 1949 essay Letter on Humanism, his opposition to the traditional acceptation of the term humanism does not advocate for the “inhuman” or a return to the “barbaric” but stems instead from the belief that the humanism can only be properly understood and restored in culture as more original way of meditating and caring for humanity and understanding its relationship with Being.). Additionally, this study explicitly proposes and exemplifies the use of interactive digital technology as a medium for testing, developing and disseminating philosophical notions, problems and hypotheses in ways which are alternative to the traditional textual one. Presented as virtual experiences, philosophical concepts can be accessed without the filter of subjective imagination. In a persistent, interactive, simulated environment, I claim that the crafting and the mediation of thought takes a novel, projective (In Martin Heidegger’s 1927 Being and Time, the term “projectivity” indicates the way a Being opens to the world in terms of its possibilities of being (Heidegger 1962, pp. 184–185, BT 145). Inspired by Heidegger’s and Vilem Flusser’s work in the field of philosophy of technology as well as Helmuth Plessner’s anthropological position presented in his 1928 book Die Stufen des Organischen und der Mensch. Einleitung in die philosophische Anthropologie, this study understands the concept of projectivity as the innate openness of human beings to construct themselves and their world by means of technical artefacts. In this sense, this study proposes a fundamental understanding of technology as the materialization of mankind’s tendency to overcome its physical, perceptual and communicative limitations.) dimension which I propose to call “augmented ontology.”. (shrink)

The need for technical input, particularly set design in the overall theatrical process cannot be overemphasised in the pursuit of an aesthetically pleasing stage performance. This is because set design (flats and platforms) is the first place of contact irrespective of the medium of production. This work, therefore, examines postmodern trends in set designs within the backdrop of emerging set design concepts and interpretations via the use of sophisticated technology (such as light emitting diode screen, green-hippo software, 3D digital model (...) among others), in our contemporary society, using selected productions in Ultima Studios and Zmirage, Lagos. The study employs the descriptive and participantobservation methods while the interview instrument complements the two methods. The two methods enable us to study the trends, dimensions and techniques of set designs in Ultima Studios and Zmirage, Lagos. This study also relies on relevant journals, articles, textbooks and appropriate internet materials. More so, Sunnie Enessi Ododo’s (2002) Representational and Presentational Performance Styles, is adopted as our theoretical framework. Our findings show that set design for the stage or screen production goes beyond physical set design method to include the virtual set design. Postmodern trends in set design such as media mapping projection set design are also recognised. We also discover that, set design is a make-believe world that requires expertise, experience and professionalism in the process of its artistic utilisation within the postmodern age. The work concludes that, technical experts in the theatre should advance with the new trends of set design for both stage and screen production by studying and learning various trends and dimensions of postmodern set design. The study recommends that postmodern set design should not be downplayed in any production either screen or stage in the Nigerian theatre. (shrink)

As a national ideology, Pancasila has formal quality, but it is also part of the material aspects that shapes perspectives that drives national policies through the process of consensus. The open and ambiguous character of Pancasila allows a wide space for social and political interpretation, and therefore is open to critique and reformation through reinterpretations of its meaning. An examination of the ethics of the socio-political application of Pancasila is crucial in the current national climate, and these ethical valuations are (...) formed through public discussions and debates on the meaning of Pancasila. Using data drawn from mass media. In this paper, I will examine the Government Regulation on Law (Perppu No. 2/2017) as an example of how these political ethics develop through the discussion of the meaning of Pancasila. Second, I'll highlight how the space for interpretation of the meaning of Pancasila determines how the public, government and oppositional coalitions evaluate the pro and contra approaches to translating the ideology into practice. Third, in examining the process of socio-political consensus as a necessity in the democratic life of Indonesia, this paper will position the discursive deployments of Pancasila in the ethical and political considerations that stem from the practical application of these discourses of Pancasila. (shrink)