Semiotics has been making progressively inroads into marketing research over the past thirty years. Despite the amply demonstrated conceptual appeal and empirical pertinence of semiotic perspectives in various marketing research streams, spanning consumer research, brand communications, branding and consumer cultural studies, there has been a marked deficit in terms of consolidating semiotic brand-related research under a coherent disciplinary umbrella with identifiable boundaries and research agenda. -/- The Handbook of Brand Semiotics furnishes a compass for the perplexed, a set of anchors (...) for the inquisitive and a solid corpus for scholars, while highlighting the conceptual richness and methodological diversity of semiotic perspectives. -/- Written by a team of expert scholars in various semiotics and branding related fields, such as John A. Bateman, David Machin, Xavier Ruiz Collantes, Kay L. O’Halloran, Dario Mangano, George Rossolatos, Merce Oliva, Per Ledin, Gianfranco Marrone, Francesco Mangiapane, Jennie Mazur, Carlos Scolari, Ilaria Ventura, and edited by George Rossolatos, Chief Editor of the International Journal of Marketing Semiotics, the Handbook is intended as a point of reference for researchers who wish to enter the ‘House of Brand Semiotics’ and explore its marvels. -/- The Handbook of Brand Semiotics, actively geared towards an inter-disciplinary dialogue between perspectives from marketing and semiotics, features the state-of-the-art, but also offers directions for future research in key streams, such as: -/- · Analyzing and designing brand language across media · Brand image, brand symbols, brand icons vs. iconicity · The contribution of semiotics to transmedia storytelling · Narrativity and rhetorical approaches to branding · Semiotic roadmap for designing brand identity · Semiotic roadmap for designing logos and packaging · Sociosemiotic accounts of building brand identity online · Multimodality and Multimodal critical discourse analysis · Challenging the omnipotence of cognitivism in brand- related research · Semiotics and (inter)cultural branding · Brand equity semiotics Comparative readings of structuralist, Peircean and sociosemiotic approaches to brandcomms . (shrink)

A counterpossible conditional is a counterfactual with an impossible antecedent. Common sense delivers the view that some such conditionals are true, and some are false. In recent publications, Timothy Williamson has defended the view that all are true. In this paper we defend the common sense view against Williamson’s objections.

This book is both an introduction to and a research work on Meinongianism. “Meinongianism” is taken here, in accordance with the common philosophical jargon, as a general label for a set of theories of existence – probably the most basic notion of ontology. As an introduction, the book provides the first comprehensive survey and guide to Meinongianism and non-standard theories of existence in all their main forms. As a research work, the book exposes and develops the most up-to-date Meinongian theory (...) (called modal Meinongianism), applies it to specific fields, and discusses its open problems. Part I of the book provides a historical introduction to, and critical discussion of, the dominant philosophical view of existence: the “Kantian-Fregean-Quinean” perspective. Part II is the full-fledged introduction to the Meinongian theories of existence as a real property of individuals: after starting with the so-called naïve Meinongian conception and its problems, it provides a self-contained presentation of the main neo-Meinongian proposals, and a detailed discussion of their strengths and weaknesses. Part III develops a specific neo-Meinongian theory of existence employing a model-theoretic semantic framework. It discusses its application to the ontology and semantics of fictional objects, and its open problems. The methodology of the book follows the most recent trends in analytic ontology. In particular, the meta-ontological point of view is largely privileged. (shrink)

We outline a neo-Meinongian framework labeled as Modal Meinongian Metaphysics (MMM) to account for the ontology and semantics of fictional discourse. Several competing accounts of fictional objects are originated by the fact that our talking of them mirrors incoherent intuitions: mainstream theories of fiction privilege some such intuitions, but are forced to account for others via complicated paraphrases of the relevant sentences. An ideal theory should resort to as few paraphrases as possible. In Sect. 1, we make this explicit via (...) two methodological principles, called the Minimal Revision and the Acceptability Constraint. In Sect. 2, we introduce the standard distinction between internal and external fictional discourse. In Sects. 3–5, we discuss the approaches of (traditional) Meinongianism, Fictionalism, and Realism—and their main troubles. In Sect. 6 we propose our MMM approach. This is based upon (1) a modal semantics including impossible worlds (Subsect. 6.1); (2) a qualified Comprehension Principle for objects (Subsect. 6.2); (3) a notion of existence-entailment for properties (Subsect. 6.3). In Sect. 7 we present a formal semantics for MMM based upon a representation operator. And in Sect. 8 we have a look at how MMM solves the problems of the three aforementioned theories. (shrink)

Accounts of propositions as sets of possible worlds have been criticized for conflating distinct impossible propositions. In response to this problem, some have proposed to introduce impossible worlds to represent distinct impossibilities, endorsing the thesis that impossible worlds must be of the same kind; this has been called the parity thesis. I show that this thesis faces problems, and propose a hybrid account which rejects it: possible worlds are taken as concrete Lewisian worlds, and impossibilities are represented as set-theoretic constructions (...) out of them. This hybrid account (1) distinguishes many intuitively distinct impossible propositions; (2) identifies impossible propositions with extensional constructions; (3) avoids resorting to primitive modality, at least so far as Lewisian modal realism does. (shrink)

Among the many ways to evaluate the rationality and adequacy of belief, the relationship between two dimensions is of particular interest: the epistemic dimension and the moral dimension. A belief is epistemically rationalwhen it is supported by the evidence and it is morally adequatewhen its formation and holding is sensitive to moral features of the situation. According to the traditional view, known as purism, the moral domain does not directly impact the epistemic domain. However, there is debate in the literature (...) about the existence of immoral beliefs that seem, at first sight, epistemically rational. These beliefs that contain apparent normative conflict raise the challenge of explaining how different forms of normativity are related. Non-traditional theories hold that there is an encroachment of moral factors in epistemic rationality. Moral encroachment is the view that moral features can affect the epistemic status of a belief, for example, influencingthe threshold of sufficient evidence for rational belief. This idea produces a natural answer to the conflict problem: it wouldn’t exist because moral contexts make immoral beliefs also epistemically irrational. In this paper, I’ll argue that immoral beliefs can’t be epistemically rational, so there is no conflict. This, however, is not due to moral encroachment. It happens because immoral beliefs are never actually supported by the evidence. They are immoral because they are insensitive to moral contexts andepistemically irrational because they are insensitive to available evidence. This account is compatible with purism and, since it is the most parsimonious theory, we should adopt purism. (shrink)

A logic is called 'paraconsistent' if it rejects the rule called 'ex contradictione quodlibet', according to which any conclusion follows from inconsistent premises. While logicians have proposed many technically developed paraconsistent logical systems and contemporary philosophers like Graham Priest have advanced the view that some contradictions can be true, and advocated a paraconsistent logic to deal with them, until recent times these systems have been little understood by philosophers. This book presents a comprehensive overview on paraconsistent logical systems to change (...) this situation. The book includes almost every major author currently working in the field. The papers are on the cutting edge of the literature some of which discuss current debates and others present important new ideas. The editors have avoided papers about technical details of paraconsistent logic, but instead concentrated upon works that discuss more 'big picture' ideas. Different treatments of paradoxes takes centre stage in many of the papers, but also there are several papers on how to interpret paraconistent logic and some on how it can be applied to philosophy of mathematics, the philosophy of language, and metaphysics. (shrink)

We present and defend the Australian Plan semantics for negation. This is a comprehensive account, suitable for a variety of different logics. It is based on two ideas. The first is that negation is an exclusion-expressing device: we utter negations to express incompatibilities. The second is that, because incompatibility is modal, negation is a modal operator as well. It can, then, be modelled as a quantifier over points in frames, restricted by accessibility relations representing compatibilities and incompatibilities between such points. (...) We defuse a number of objections to this Plan, raised by supporters of the American Plan for negation, in which negation is handled via a many-valued semantics. We show that the Australian Plan has substantial advantages over the American Plan. (shrink)

We present a theory of truth in fiction that improves on Lewis's [1978] ‘Analysis 2’ in two ways. First, we expand Lewis's possible worlds apparatus by adding non-normal or impossible worlds. Second, we model truth in fiction as belief revision via ideas from dynamic epistemic logic. We explain the major objections raised against Lewis's original view and show that our theory overcomes them.

There is some consensus on the claim that imagination as suppositional thinking can have epistemic value insofar as it’s constrained by a principle of minimal alteration of how we know or believe reality to be – compatibly with the need to accommodate the supposition initiating the imaginative exercise. But in the philosophy of imagination there is no formally precise account of how exactly such minimal alteration is to work. I propose one. I focus on counterfactual imagination, arguing that this can (...) be modeled as simulated belief revision governed by Laplacian imaging. So understood, it can be rationally justified by accuracy considerations: it minimizes expected belief inaccuracy, as measured by the Brier score. (shrink)

Philosophical dialetheism, whose main exponent is Graham Priest, claims that some contradictions hold, are true, and it is rational to accept and assert them. Such a position is naturally portrayed as a challenge to the Law of Non-Contradiction (LNC). But all the classic formulations of the LNC are, in a sense, not questioned by a typical dialetheist, since she is (cheerfully) required to accept them by her own theory. The goal of this paper is to develop a formulation of the (...) Law which appears to be unquestionable, in the sense that the Priestian dialetheist is committed to accept it without also accepting something inconsistent with it, on pain of trivialism—that is to say, on pain of lapsing into the position according to which everything is the case. This will be achieved via (a) a discussion of Priest's dialetheic treatment of the notions of rejection and denial; and (b) the characterization of a negation via the primitive intuition of content exclusion. Such a result will not constitute a cheap victory for the friends of consistency. We may just learn that different things have been historically conflated under the label of 'Law of Non-Contradiction'; that dialetheists rightly attack some formulations of the Law, and orthodox logicians and philosophers have been mistaken in assimilating them to the indisputable one. (shrink)

An overview of hyperintensionality is provided. Hyperintensional languages have expressions with meanings that are more fine-grained than necessary equivalence. That is, the expressions may necessarily co-apply and yet be distinct in meaning. Adequately accounting for theories cast in hyperintensional languages is important in the philosophy of language; the philosophy of mind; metaphysics; and elsewhere. This entry presents a number of areas in which hyperintensionality is important; a range of approaches to theorising about hyperintensional matters; and a range of debates that (...) attention to hyperintensional constructions has generated. (shrink)

An interpretation of Wittgenstein’s much criticized remarks on Gödel’s First Incompleteness Theorem is provided in the light of paraconsistent arithmetic: in taking Gödel’s proof as a paradoxical derivation, Wittgenstein was drawing the consequences of his deliberate rejection of the standard distinction between theory and metatheory. The reasoning behind the proof of the truth of the Gödel sentence is then performed within the formal system itself, which turns out to be inconsistent. It is shown that the features of paraconsistent arithmetics match (...) with some intuitions underlying Wittgenstein’s philosophy of mathematics, such as its strict finitism and the insistence on the decidability of any mathematical question. (shrink)

Moral subjectivism is commonly associated with out-of-favour theories like, e.g., Alfred Ayer’s emotivism or John Mackie’s error theory. This paper approaches the field against the background of the attitudinal character of morality and religion. The possibility of a brand of moral subjectivism is established which is common to Ayer’s and Mackie’s theories in name only yet still has significant merits. The perspective from action theory and the philosophy of mind suggests that the problem of moral obligation, central to moral philosophy, (...) is more convincingly dealt with by subjectivism than by its rivals: In contrast to realism or even relativism (with which subjectivism is often confused), subjectivism can help to explain the peculiarities of obligation without forcing us to disregard the parallel problem in the field of religion. This finding calls into question the rationale for, as well as the success of, central assumptions in ontology and semantics which the realist so freely hands out in order to make his point: If religious facts and the truth-aptness of religious judgements will not explain religious obligation, moral facts and the truth-aptness of moral judgements will not help the moral realist either. So unless we do not wish to simply cast the problem of moral obligation aside, in future, moral subjectivism must be seriously considered as a worthwhile position in its own right. [in German] **************************************************************************************************** ********** Moralischer Subjektivismus ist ein Oberbegriff für Theorien wie Alfred Ayers „Emotivismus“ und John Mackies „Irrtumstheorie“, die heute kaum noch Vertreter finden. In diesem Aufsatz beleuchte ich das Feld vom Einstellungscharakter von Moral und Religion her. Ich lege so die Möglichkeit eines anderen moralischen Subjektivismus dar, der mit Ayers oder Mackies Theorie nur das Rubrum gemein hätte und doch gewichtige Vorzüge aufweist. Die handlungstheoretische Betrachtung von Moral und Religion mit Hilfe der Philosophie des Geistes legt nahe, dass dieser moralische Subjektivismus mit dem für die Moralphilosophie zentralen Problem des moralischen Sollens besser umgehen kann als seine Rivalen: Anders als der Realismus oder gar der Relativismus (mit dem der Subjektivismus oft verwechselt wird), kann der hier ausgeleuchtete Subjektivismus mit der besonderen Verbindlichkeit moralischer Forderungen umgehen, ohne die Parallele zur besonderen Verbindlichkeit religiöser Forderungen in Abrede stellen zu müssen. Die Rolle und Durchschlagkraft der vom Realisten so freigiebig gespendeten ontologischen oder semantischen Zusatzannahmen er- scheint vor diesem Hintergrund fragwürdig. Dem religiösen Realisten wird man vergleichbare Annahmen nicht zugeben wollen und muss es auch nicht. Dann aber können wir die Erklärung besonderer Verbindlichkeit generell nicht auf Ontologie oder Semantik gründen. Der verbreitete Appell an sogenannte moralische Tatsachen oder die behauptete Wahrheitsfähigkeit moralischer Sätze erweist sich so als wirkungslos. Sofern wir das Problem des moralischen Sollens überhaupt weiter ernst nehmen wollen, muss der moralische Subjektivismus als Position künftig ernsthaft erwogen werden. (shrink)

We find a simple counterfactual acceptable, it is argued, to the extent that (i) our probability of the consequent under the thought experiment of counterfactually supposing the antecedent is high, (ii) provided the latter is on-topic with respect to the former. Counterfactual supposition is represented by Lewisian imaging. Topicality, by an algebra of subject matters. A topic-sensitive probabilistic logic is then provided, to reason about the acceptability of simple counterfactuals.

I want to model a finite, fallible cognitive agent who imagines that p in the sense of mentally representing a scenario—a configuration of objects and properties—correctly described by p. I propose to capture imagination, so understood, via variably strict world quantifiers, in a modal framework including both possible and so-called impossible worlds. The latter secure lack of classical logical closure for the relevant mental states, while the variability of strictness captures how the agent imports information from actuality in the imagined (...) non-actual scenarios. Imagination turns out to be highly hyperintensional, but not logically anarchic. Section 1 sets the stage and impossible worlds are quickly introduced in Sect. 2. Section 3 proposes to model imagination via variably strict world quantifiers. Section 4 introduces the formal semantics. Section 5 argues that imagination has a minimal mereological structure validating some logical inferences. Section 6 deals with how imagination under-determines the represented contents. Section 7 proposes additional constraints on the semantics, validating further inferences. Section 8 describes some welcome invalidities. Section 9 examines the effects of importing false beliefs into the imagined scenarios. Finally, Sect. 10 hints at possible developments of the theory in the direction of two-dimensional semantics. (shrink)

What is discrimination and what makes wrongful discrimination wrong? Even after an ever-rising tide of research over the course of the past twenty-five or so years these questions still remain hard to answer. Exercising candid and self-critical hindsight, Larry Alexander, who contributed his fair share to this tide, thus remarked: “All cases of discrimination, if wrongful, are wrongful either because of their quite contingent consequences or perhaps because they are breaches of promises or fiduciary duties.” If this is true it (...) raises serious doubts as to how wrongful discrimination can be a moral wrong in itself. Also, the question comes up as to who it is who breaches a promise or a fiduciary duty. This paper defends the view that the substance of these remarks is better understood by couching them in a political approach towards discrimination. Against this background, they give rise to real and pressing concerns. Once we conceptualise the realm political along Hobbesian lines as the battleground comprising both the private sphere of the individual and the public sphere of the commonwealth it emerges that discrimination has different significance with regard to these respective spheres. In order to illustrate this, I adopt Kasper Lippert-Rasmussen’s descriptive account of discrimination as „differential treatment on the basis of membership of a socially salient group“ and the common view that wrongful discrimination is wrong because it is harmful, disrespectful, or both. In the private sphere the case can be made for morally permissible cases of discrimination. Sexual discrimination due to sexual self-determination with consequently freely choosing your sexual or romantic partner is the central case in point. Where somebody feels unfairly rejected and consequently hurt neither the charge of harm inflicted nor that of disrespect endured need be justified. No “breach of promises or fiduciary duties” is involved. The case is different, however, when it comes to the fiduciary of power. In discriminating, he who exercises the power of the commonwealth necessarily breaches a promise and a fiduciary duty. Discrimination thus appears to be more of a problem of political philosophy than one of applied ethics. [in German] **************************************************************************************************** ******************** Was ist Diskriminierung und warum ist Diskriminierung verwerflich, wenn sie es denn ist? Dies bleibt ungeachtet der seit fünfundzwanzig Jahren anschwellenden Forschungsliteratur unverändert eine harte Nuss. Larry Alexander, der selbst maßgeblich zu dieser Forschungsliteratur beigetragen hat, merkt daher selbstkritisch an: „All cases of discrimination, if wrongful, are wrongful either because of their quite contingent consequences or perhaps because they are breaches of promises or fiduciary duties.“ Wenn dies der Fall ist, stellt sich die Frage, wie moralisch verwerfliche Diskriminierung dann noch an sich verwerflich sein kann. Es stellt sich dann auch die Frage, wer hier ein Versprechen bricht und seine Treuepflichten verletzt. Die leitende Annahme dieses Aufsatzes ist es, dass man dem sachlichen Kern dieser Bedenken Rechnung tragen kann, indem man eine politische Perspektive auf das Phänomen der Diskriminierung einnimmt. Die Bedenken erweisen sich dann als substanziell und zutreffend. Konzeptualisieren wir den Bereich des Politischen mit Thomas Hobbes als das Spannungsfeld, das die private Sphäre des Individuums und die öffentliche Sphäre des Gemeinwesens gegeneinander abgrenzt, wird sichtbar, dass Diskriminierung in diesen Sphären jeweils unterschiedlich zu bewerten ist. Um dies zu verdeutlichen, lege ich Kasper Lippert-Rasmussens deskriptives Verständnis von Diskriminierung als „differential treatment on the basis of membership of a socially salient group“ zugrunde und mache von der in der Diskussion verbreiteten Ansicht Gebrauch, dass das Zufügen von Schaden oder die Verweigerung von Respekt Diskriminierung verwerflich macht. In der privaten Sphäre kann es nun Fälle moralisch zulässiger Diskriminierung geben. Zentral ist die sexuelle Diskriminierung aufgrund der Ausübung einer freien Wahl des eigenen Sexual- oder Liebespartners. Auch wenn sich der Abgewiesene womöglich geschädigt sieht, wird unbilliger Schaden nicht zugefügt und geschul- deter Respekt nicht verweigert. Den Grund finden wir in Alexanders Formel: Ein „breach of promises“ oder eine Verletzung „fiduciary duties“ liegt nicht vor. Anders im Fall staatlicher Diskriminierung: Ein „breach of promises“ oder eine Verletzung „fiduciary duties“ liegt hier stets vor, da Fälle staatlicher Diskriminierung regelmäßig Machtmissbrauch darstellen: Der Inhaber staatlicher Gewalt verletzt die Treuepflicht, das Mandat unparteilich auszuüben, das getreulich auszuführen er gelobt hat. Diskriminierung erscheint also weniger als ein Problem der angewandten Ethik denn als eines der politischen Philosophie. (shrink)

Pragmatic vindicatory genealogies provide both a cause and a rationale and can thus affect the space of reasons. But how far is the space of reasons affected by this kind of genealogical argument? What normative and evaluative implications do these arguments have? In this paper, I unpack this issue into three different sub-questions and explain what kinds of reasons they provide, for whom are these reasons, and for what. In relation to this final sub-question I argue, most importantly, that these (...) arguments are ambiguous about what they give us reasons for, meaning that they can be interpreted both as justifications for recognizing the normative standing of certain norms, values, and practices - and thus for living by them - and as excuses for those that do so. I illustrate this point by reference to the genealogical vindication of honour cultures, showing how the vindicatory argument can illuminate such case as one of excusing moral ignorance. Drawing on legal theory and moral philosophy, I show that different evaluative and normative implications hang on the result of the interpretation as either justification or excuse, and show that this ambiguity is a virtue rather than a limitation. (shrink)

Manufacturing and industry practices are undergoing an unprecedented revolution as a consequence of the convergence of emerging technologies such as artificial intelligence, robotics, cloud computing, virtual and augmented reality, among others. This fourth industrial revolution is similarly changing the practices and capabilities of operators in their industrial environments. This paper introduces and explores the notion of the Operator 4.0 as well as how this novel way of conceptualizing the human operator necessarily implicates human values in the technologies that constitute it. (...) The design approach known as value sensitive design (VSD) is used to explore how these Operator 4.0 technologies can be designed for human values. Expert elicitation surveys were used to determine the values of industry stakeholders and examples of how the VSD methodology can be adopted by engineers in order to design for these values is illustrated. The results provide preliminary adoption strategies that industrial teams can take to Operator 4.0 technology for human values. (shrink)

_Framing effects_ concern the having of different attitudes towards logically or necessarily equivalent contents. Framing is of crucial importance for cognitive science, behavioral economics, decision theory, and the social sciences at large. We model a typical kind of framing, grounded in (i) the structural distinction between beliefs activated in working memory and beliefs left inactive in long term memory, and (ii) the topic- or subject matter-sensitivity of belief: a feature of propositional attitudes which is attracting growing research attention. We introduce (...) a class of models featuring (i) and (ii) to represent, and reason about, agents whose belief states can be subject to framing effects. We axiomatize a logic which we prove to be sound and complete with respect to the class. (shrink)

The Humean view that conceivability entails possibility can be criticized via input from cognitive psychology. A mainstream view here has it that there are two candidate codings for mental representations (one of them being, according to some, reducible to the other): the linguistic and the pictorial, the difference between the two consisting in the degree of arbitrariness of the representation relation. If the conceivability of P at issue for Humeans involves the having of a linguistic mental representation, then it is (...) easy to show that we can conceive the impossible, for impossibilities can be represented by meaningful bits of language. If the conceivability of P amounts to the pictorial imaginability of a situation verifying P, then the question is whether the imagination at issue works purely qualitatively, that is, only by phenomenological resemblance with the imagined scenario. If so, the range of situations imaginable in this way is too limited to have a significant role in modal epistemology. If not, imagination will involve some arbitrary labeling component, which turns out to be sufficient for imagining the impossible. And if the relevant imagination is neither linguistic nor pictorial, Humeans will appear to resort to some representational magic, until they come up with a theory of a ‘third code’ for mental representations. (shrink)

I present an approach to our conceiving absolute impossibilities—things which obtain at no possible world—in terms of ceteris paribus intentional operators: variably restricted quantifiers on possible and impossible worlds based on world similarity. The explicit content of a representation plays a role similar in some respects to the one of a ceteris paribus conditional antecedent. I discuss how such operators invalidate logical closure for conceivability, and how similarity works when impossible worlds are around. Unlike what happens with ceteris paribus counterfactual (...) conditionals, the closest worlds are relevantly closest belief-worlds: closest to how things are believed to be, rather than to how they are. Also, closeness takes into account apriority and the opacity of intentional contexts. (shrink)

Sometimes mereologists have problems with counting. We often don't want to count the parts of maximally connected objects as full-fledged objects themselves, and we don't want to count discontinuous objects as parts of further, full-fledged objects. But whatever one takes "full-fledged object" to mean, the axioms and theorems of classical, extensional mereology commit us to the existence both of parts and of wholes – all on a par, included in the domain of quantification – and this makes mereology look counterintuitive (...) to various philosophers. In recent years, a proposal has been advanced to solve the tension between mereology and familiar ways of counting objects, under the label of Minimalist View . The Minimalist View may be summarized in the slogan: "Count x as an object iff it does not overlap with any y you have already counted as an object". The motto seems prima facie very promising but, we shall argue, when one looks at it more closely, it is not. On the contrary, the Minimalist View involves an ambiguity that can be solved in quite different directions. We argue that one resolution of the ambiguity makes it incompatible with mereology. This way, the Minimalist View can lend no support to mereology at all. We suggest that the Minimalist View can become compatible with mereology once its ambiguity is solved by interpreting it in what we call an epistemic or conceptual fashion: whereas mereology has full metaphysical import, the Minimalist View may account for our ways of selecting "conceptually salient" entities. But even once it is so disambiguated, it is doubtful that the Minimalist View can help to make mereology more palatable, for it cannot make it any more compatible with commonsensical ways of counting objects. (shrink)

Sentences \(\varphi\) and \(\psi\) are _cognitive synonyms_ for one when they play the same role in one’s cognitive life. The notion is pervasive (Sect. 1 ), but elusive: it is bound to be hyperintensional (Sect. 2 ), but excessive fine-graining would trivialize it and there are reasons for some coarse-graining (Sect. 2.1 ). Conceptual limitations stand in the way of a natural algebra (Sect. 2.2 ), and it should be sensitive to subject matters (Sect. 2.3 ). A cognitively adequate individuation (...) of content may be intransitive (Sect. 3 ) due to ‘dead parrot’ series: sequences of sentences \(\varphi _1, \ldots, \varphi _n\) where adjacent \(\varphi _i\) and \(\varphi _{i+1}\) are cognitive synonyms while \(\varphi _1\) and \(\varphi _n\) are not (Sect. 3.1 ). Finding an intransitive account is hard: Fregean equipollence won’t do (Sect. 3.2 ) and a result by Leitgeb shows that it wouldn’t satisfy a minimal compositionality principle (Sect. 3.3 )._Sed contra_, there are reasons for transitivity, too (Sect. 3.4 ). In Sect. 4, we come up with a formal semantics capturing this jumble of desiderata, thereby showing that the notion is coherent. In Sect. 5, we re-assess the desiderata in its light. (shrink)

The idea of a distinctively political normativity came under sustained fire lately. Here I formulate, test, and reject a moderate and promising way of conceiving it. According to this conception, political normativity is akin to the kind of normativity at play in all-things-considered judgments, i.e., those judgments that weight together all the relevant reasons to determine what practical rationality as such requires to do. I argue that even when we try to conceive political normativity in this all-things considered way, and (...) even when we do not concede from the get-go that moral reasons necessarily trump or overrides normative reasons of a different kind, political normativity is still reducible to morality, because the peculiar content of all-things-considered political oughts remain explainable through general moral principles and contextual facts that do not obtain exclusively in political scenarios, but in many others too. If my arguments are correct, I provide political realists with one more reason to withdraw from the metaethical battle over the idea of a distinctively political normativity and show that the moralist approach is defensible against a prima facie promising, but ultimately untenable, alternative. (shrink)

'Ontology and Metaontology: A Contemporary Guide' is a clear and accessible survey of ontology, focussing on the most recent trends in the discipline. -/- Divided into parts, the first half characterizes metaontology: the discourse on the methodology of ontological inquiry, covering the main concepts, tools, and methods of the discipline, exploring the notions of being and existence, ontological commitment, paraphrase strategies, fictionalist strategies, and other metaontological questions. The second half considers a series of case studies, introducing and familiarizing the reader (...) with concrete examples of the latest research in the field. The basic sub-fields of ontology are covered here via an accessible and captivating exposition: events, properties, universals, abstract objects, possible worlds, material beings, mereology, fictional objects. -/- The guide's modular structure allows for a flexible approach to the subject, making it suitable for both undergraduates and postgraduates looking to better understand and apply the exciting developments and debates taking place in ontology today. (shrink)

I propose a comprehensive account of negation as a modal operator, vindicating a moderate logical pluralism. Negation is taken as a quantifier on worlds, restricted by an accessibility relation encoding the basic concept of compatibility. This latter captures the core meaning of the operator. While some candidate negations are then ruled out as violating plausible constraints on compatibility, different specifications of the notion of world support different logical conducts for negations. The approach unifies in a philosophically motivated picture the following (...) results: nothing can be called a negation properly if it does not satisfy Contraposition and Double Negation Introduction; the pair consisting of two split or Galois negations encodes a distinction without a difference; some paraconsistent negations also fail to count as real negations, but others may; intuitionistic negation qualifies as real negation, and classical Boolean negation does as well, to the extent that constructivist and paraconsistent doubts on it do not turn on the basic concept of compatibility but rather on the interpretation of worlds. (shrink)

Starting from the ‘Dewey Lectures’, Rawls presents his conception of justice within a contextualist framework, as an elaboration of the basic ideas embedded in the political culture of liberal-democratic societies. But how are these basic ideas to be justified? In this article, I reconstruct and criticize Rawls’s strategy to answer this question. I explore an alternative strategy, consisting of a genealogical argument of a pragmatic kind – the kind of argument provided by authors like Bernard Williams, Edward Craig and Miranda (...) Fricker. I outline this genealogical argument drawing on Rawls’s reconstruction of the origins of liberalism. Then, I clarify the conditions under which this kind of argument maintains vindicatory power. I claim that the argument satisfies these conditions and that pragmatic genealogy can thus partially vindicate the basic ideas of liberal-democratic societies. (shrink)

We reply to various arguments by Otavio Bueno and Edward Zalta (‘Object Theory and Modal Meinongianism’) against Modal Meinongianism, including that it presupposes, but cannot maintain, a unique denotation for names of fictional characters, and that it is not generalizable to higher-order objects. We individuate the crucial difference between Modal Meinongianism and Object Theory in the former’s resorting to an apparatus of worlds, possible and impossible, for the representational purposes for which the latter resorts to a distinction between two kinds (...) of predication, exemplification and encoding. We show that encoding has fewer forerunners in the history of philosophy than Bueno and Zalta want, and that there’s a reason why the notion has been found baffling by some. (shrink)

Is there a notion of contradiction—let us call it, for dramatic effect, “absolute”—making all contradictions, so understood, unacceptable also for dialetheists? It is argued in this paper that there is, and that spelling it out brings some theoretical benefits. First it gives us a foothold on undisputed ground in the methodologically difficult debate on dialetheism. Second, we can use it to express, without begging questions, the disagreement between dialetheists and their rivals on the nature of truth. Third, dialetheism has an (...) operator allowing it, against the opinion of many critics, to rule things out and manifest disagreement: for unlike other proposed exclusion-expressing-devices (for instance, the entailment of triviality), the operator used to formulate the notion of absolute contradiction appears to be immune both from crippling expressive limitations and from revenge paradoxes—pending a rigorous nontriviality proof for a formal dialetheic theory including it. (shrink)

Se la tradizione continentale, da Nietzsche a Foucault, ha sottolineato le implicazioni critiche e destabilizzanti del metodo genealogico, gli approcci analitici hanno dimostrato che esso può anche offrire sostegno ai propri oggetti di indagine: norme comportamentali, pratiche, concetti e così via. Un resoconto genealogico, per esempio, può avere un carattere giustificativo quando individua una relazione funzionale necessaria tra il concetto o la pratica in esame e bisogni umani abbastanza fondamentali. La questione che voglio affrontare riguarda le presunte capacità giustificative di (...) questo tipo di spiegazioni genealogiche. In che misura modificano davvero lo spazio delle ragioni? Sostengo che la loro portata normativa e valutativa è variabile e che l'esame di alcuni casi limite aiuta a dimostrarlo. Più specificamente, ritengo che in alcuni casi le ragioni offerte attraverso queste spiegazioni siano ragioni non tanto per giustificare l'uso di certi concetti o pratiche, quanto per giustificare coloro che li vivono. (shrink)

In the creation of maps, scientific knowledge related to mathematics and physics combines with knowledge specific to graphic or artistic disciplines. Since all maps are artifacts whose aesthetic qualities convey information that simultaneously engages the fields of ontology, epistemology, and politics, they are objects of undeniable interest for philosophical inquiry. This introduction to the 5th issue of the Journal for the Philosophy of Language, Mind, and the Arts reviews the latest literature and key topics surrounding the relationship between philosophy, cartography (...) and mapmaking. (shrink)

We address an argument by Floridi (Synthese 168(1):151–178, 2009; 2011a), to the effect that digital and analogue are not features of reality, only of modes of presentation of reality. One can therefore have an informational ontology, like Floridi’s Informational Structural Realism, without commitment to a supposedly digital or analogue world. After introducing the topic in Sect. 1, in Sect. 2 we explain what the proposition expressed by the title of our paper means. In Sect. 3, we describe Floridi’s argument. In (...) the following three sections, we raise three difficulties for it, (i) an objection from intuitions: Floridi’s view is not supported by the intuitions embedded in the scientific views he exploits (Sect. 4); (ii) an objection from mereology: the view is incompatible with the world’s having parts (Sect. 5); (iii) an objection from counting: the view entails that the question of how many things there are doesn’t make sense (Sect. 6). In Sect. 7, we outline two possible ways out for Floridi’s position. Such ways out involve tampering with the logical properties of identity, and this may be bothersome enough. Thus, Floridi’s modus ponens will be our (and most ontologists’) modus tollens. (shrink)

In his famous work on vagueness, Russell named “fallacy of verbalism” the fallacy that consists in mistaking the properties of words for the properties of things. In this paper, I examine two (clusters of) mainstream paraconsistent logical theories – the non-adjunctive and relevant approaches –, and show that, if they are given a strongly paraconsistent or dialetheic reading, the charge of committing the Russellian Fallacy can be raised against them in a sophisticated way, by appealing to the intuitive reading of (...) their underlying semantics. The meaning of “intuitive reading” is clarified by exploiting a well-established distinction between pure and applied semantics. If the proposed arguments go through, the dialetheist or strong paraconsistentist faces the following Dilemma: either she must withdraw her claim to have exhibited true contradictions in a metaphysically robust sense – therefore, inconsistent objects and/or states of affairs that make those contradictions true; or she has to give up realism on truth, and embrace some form of anti-realistic (idealistic, or broadly constructivist) metaphysics. Sticking to the second horn of the Dilemma, though, appears to be promising: it could lead to a collapse of the very distinction, commonly held in the literature, between a weak and a strong form of paraconsistency – and this could be a welcome result for a dialetheist. (shrink)

Objective correlates—behavioral, functional, and neural—provide essential tools for the scientific study of consciousness. But reliance on these correlates should not lead to the ‘fallacy of misplaced objectivity’: the assumption that only objective properties should and can be accounted for objectively through science. Instead, what needs to be explained scientifically is what experience is intrinsically— its subjective properties—not just what we can do with it extrinsically. And it must be explained; otherwise the way experience feels would turn out to be magical (...) rather than physical. We argue that it is possible to account for subjective properties objectively once we move beyond cognitive functions and realize what experience is and how it is structured. Drawing on integrated information theory, we show how an objective science of the subjective can account, in strictly physical terms, for both the essential properties of every experience and the specific properties that make particular experiences feel the way they do. (shrink)

In this paper, I argue that one approach to normative political theory, namely contextualism, can benefit from a specific kind of historical inquiry, namely genealogy, because the latter provides a solution to a deep-seated problem for the former. This problem consists in a lack of critical distance and originates from the justificatory role that contextualist approaches attribute to contextual facts. I compare two approaches to genealogical reconstruction, namely the historiographical method pioneered by Foucault and the hybrid method of pragmatic genealogy (...) as practiced by Bernard Williams, arguing that they both ensure an increase in critical distance while preserving contextualism’s distinctiveness. I also show, however, that only the latter provides normative action-guidance and can thus assist the contextualist theorist in the crucial task of discerning how far certain contextual facts deserve their justificatory role. I prove this point by showing how a pragmatic genealogy of the practice of punishment can inform the contextualist’s reflection about the role this practice should play in a transitional scenario, i.e. in the set of circumstances societies go through in the aftermath of large-scale violence and human rights violations. (shrink)

According to the doctrine of the guise of the good, all that is desired is seen by the subject as good to some extent. As a claim about action, the idea is that intentional action, or acting for a reason, is action that is seen as good by the agent. I explore the thesis' main attractions: it provides an account of intentional behavior as something that makes sense to the agent, it paves the way for various views in meta-ethics and (...) normative ethics, and it offers a unified account of practical and theoretical reason. In response to common objections, I examine points of current debate: what is it for something to appear as good? Is value or normative reasons the basic concept at work? How to explain akrasia, perversity in action, and expressive action? I conclude with an overview of alternatives to the guise of the good. (shrink)

The paper discusses some aspects of Object-Oriented Ontology (OOO) as a philosophical research program. The discussion stems from a reading of Decentrare l’umano. Perché la Object-Oriented Ontology (Kaiak 2021), a collection of essays that aims at introducing the Italian reader to the debate surrounding OOO. Working both as an introduction and as a critical discussion, Decentrare l’umano highlights the main tenets of OOO and some of their problematic implications. It does so through both theoretical arguments and imaginative literary performances played (...) out by some of the collected essays. Adopting a Kantian point of view, I argue that such a pluralistic approach to OOO rightly shows the need for an “Object-Oriented critique” that should put OOO in question as a theory, i. e. as a discursive product, without losing sight of OOO’s appeal to realism, concreteness, and directedness. (shrink)

In this paper, we take a meta-theoretical stance and aim to compare and assess two conceptual frameworks that endeavor to explain phenomenal experience. In particular, we compare Feinberg & Mallatt’s Neurobiological Naturalism (NN) and Tononi’s and colleagues' Integrated Information Theory (IIT), given that the former pointed out some similarities between the two theories (Feinberg & Mallatt 2016c-d). To probe their similarity, we first give a general introduction to both frameworks. Next, we expound a ground plan for carrying out our analysis. (...) We move on to articulate a philosophical profile of NN and IIT, addressing their ontological commitments and epistemological foundations. Finally, we compare the two point-by-point, also discussing how they stand on the issue of artificial consciousness. (shrink)

Much of what has been discussed in the theory of reference in the last twenty-five years is strongly influenced by considerations centring on the business of devising a semantics for quantified modal logic. In this context, discussion of the property of rigidity plays an important role. This property is conceived of as a semantic modal property that distinguishes proper names from descriptions. It is argued that there is a semantic modal asym- metry between expressions of these types. In this talk (...) I shall challenge this assumption. By examining the intuitive Kripkean argument or test employed I arrive at two rather nonconformist results: Firstly, it seems that the test does not establish a genuine semantic asymmetry: Rigidity appears to be a pragmatic property. Secondly, the test does not seem to demonstrate an asymmetry at all: When applied correctly it suggests that both proper names and descriptions (even discounting notorious cases like “the even prime”) can be used rigidly—or so I shall argue. (shrink)

Foucault found the starting point of modern European philosophy to be the construction of “man” as both an empirical fact and a transcendental operator. The aim is to show how this construction was made possible by an underlying strategical handling of the concept of matter. Some restrictions imposed on the materiality of knowledge-contents became key in explaining how actual men could gain access to transcendental knowledge. The paper focuses on Husserl and Kant as meaningful turning points of this transcendental discourse. (...) However, the relevance of their dematerializing strategies will be shown to lay beyond their historic-cultural meaning, since they can also provide a way of dealing with knowledge experiences that can be critical even towards modernity’s characteristic anthropocentrism. (shrink)

Rationalist accounts of the development of folk-psychology maintain that the acquisition of this capacity is aided by special-purpose mechanisms rich in innate structure. Rationalists have typically maintained that false-belief understanding (FBU) emerges very early on, before the age of two. To explain why young children nonetheless fail the false-belief task, rationalists have suggested that they may have troubles expressing their FBU. Here I do two things. First, I argue that extant proposals about what might prevent children from expressing their FBU (...) cannot explain some of the relevant data. Second, I put forward a new rationalist proposal, the processing-time account, according to which young children fail because they cannot carry out all the required processing in the time available. I argue that the processing-time account overcomes the challenges extant rationalist accounts face while being compatible with the evidence in their support, thereby providing a compelling explanation of the development of FBU. (shrink)

In this paper I argue that Bykvist’s recent challenges to the fitting-attitude account of value (FA) can be successfully met. The challenge from solitary goods claims that FA cannot account for the value of states of affairs which necessarily rule out the presence of favouring subjects. I point out the modal reasons why FA can account for solitary goods by appealing to contemplative attitudes. Bykvist’s second challenge, the ‘distance problem’, questions the ability of FA to match facts about the intensity (...) of fitting attitudes and facts about value, particularly in the case of solitary goods. I argue that this challenge can be met by including the notion of a veil of ignorance in the formulation of FA, and understanding its role as bracketing the relevance of certain facts when determining the fittingness of attitudes to states of affairs. (shrink)

The denial of the intrinsic value of acts apart from both motives and consequences lies at the heart of Ross’s deontology and his opposition to ideal utilitarianism. Moreover, the claim that acts can have intrinsic value is a staple element of early and contemporary attempts to “consequentialise” all of morality. I first show why Ross’s denial is relevant both for his philosophy and for current debates. Then I consider and reject as inconclusive some of Ross’s explicit and implicit motivations for (...) his claim, stemming from his philosophy of action, his axiology, and his concept of intrinsic value, or a combination of these. I also criticize Ross’s later view that all right acts somehow produce some good, but that the value of some of these goods is explained by the prior rightness of the act. In the course of the discussion, the idea that acts can have intrinsic value apart from motives and consequences gains credibility both from the weaknesses in Ross’s arguments and from some putative examples. So, finally, I distinguish two attitudes in the history of ideal utilitarianism towards the necessity or not to give a detailed account of the intrinsic value of acts, and suggest that a Why Bother attitude is more promising than a Constructive one. (shrink)

[ita]Completando un precedente articolo si analizza la concezione gnoseologica di Maurice Blondel, di cui viene respinta una interpretazione relativistica, pur riconoscendo in lui alcuni limiti, in particolare una eccessiva diffidenza verso il concetto. [eng] Completing a previous article, the gnoseological conception of Maurice Blondel is analyzed, and a relativistic interpretation of her is rejected, even if some of its limits are recognized, in particular an excessive diffidence towards the concept.

The idea of a distinctively political normativity came under sustained fire lately. Here I formulate, test, and reject a moderate and promising way of conceiving it. According to this conception, political normativity is akin to the kind of normativity at play in all-things-considered judgments, i.e., those judgments that weight together all the relevant reasons to determine what practical rationality as such requires to do. I argue that even when we try to conceive political normativity in this all-things-considered way, and even (...) when we do not concede from the get-go that moral reasons necessarily trump or override normative reasons of a different kind, political normativity is still reducible to morality, because the peculiar content of all-things-considered political oughts can be explained by the interplay of general moral principles and contextual facts that do not obtain exclusively in political scenarios. If my arguments are correct, I provide political realists with one more reason to withdraw from the metaethical battle over the idea of a distinctively political normativity and show that the moralist approach is defensible against a prima facie promising, but ultimately untenable, alternative. (shrink)

Kant’s view of human beings is, as much of his philosophy, notoriously based on the dichotomy between the phenomenal and the noumenal world. This dichotomy digs a rift across human nature by separating the animal and the rational parts of it, their heteronomous and autonomous components, their sense of duty and their self-love. Human beings, for Kant, inhabit both worlds. On the one hand, even if we agree with Kant that the fundamental moral norms are constitutive of our rational and (...) autonomous agency and therefore inescapable, it remains unclear whether and how far these norms can motivate finite and heteronomous human beings, normally concerned with their own ends, interests and inclinations. On the other hand, although moral actions may express who we really are as rational beings, they may nonetheless leave us with an unfulfilled but legitimate need to reconcile morality with our own ends as finite, animal beings, inevitably concerned with living our own lives. Sasha Mudd described these phenomena as two forms of alienation: moral alienation (the estrangement of the heteronomous agent, motivated by happiness and inclinations, from a morality perceived as alien, foreign, and hardly motivating) and practical alienation (the estrangement of the autonomous moral agent from her empirical and heteronomous dimension – her projects, desires, aspirations, inclinations, and so on). On Mudd’s account, Kant successfully escape the first kind of alienation through his doctrine of respect. Here I argue, contra Mudd, that there are at least two ways in which Kant leaves moral agents alienated from morality itself. (shrink)

Negli ultimi due anni sono stati pubblicati due importanti libri sul progresso morale: 'Moral Progress' di Philp Kitcher e 'A Better Ape' di Victor Kumar e Richmond Campbell. In questa nota critica, recensisco entrambi i libri e problematizzo il modo in cui cercano rispettivamente di legare tra loro il tema del progresso morale con la teoria dell'evoluzione.